Manager, Media Planning

Location: Montreal

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by ourpioneeringagentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation nected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

The Manager, Media Planningworkscloselywiththe planning Director on all aspects of media planning andistheprimaryday-to-daycontactwiththe client. Workingwithcross-functionalteamstoaccessall servicesofferedby

Essence

Mediacom,youwillensurethatclient objectives are met.

Assuch,youwillmaintaina highlevelofinvolvementwiththeaccountentrustedtoyou,promotingthehighestqualitymediaproductandcustomersatisfaction. Youwillalsoberesponsiblefor thedevelopmentandgrowthof more juniorteammembers,ensuringthattheyareexposedto allnecessaryfacetsof the planning process.

YOUR RESPONSIBILITIES

Developandmaintainrelationshipswithclients andagencypartners

Lead thedevelopmentof media plans,includingmediaanalysisto supportrecommendations

Useresearchtools(Vividata,Commspoint, Com Score,Essence Mediacomproprietarytools, etc.) todeveloprecommendations

Prepareandpresentmedia plans,including objectives,strategyandrationalebasedon data andsoundthinking

Supervise, guide, andadvisemedia planningteammembersonday-to-day activities

Delegateworkeffectivelyand guide media planningteammemberstodeliverseamlessworkto the client

Keepabreastof all communicationswiththe planning team,includingbuyapprovals,trackingreports,buychanges, etc.

Ensureongoingcampaignmanagement

Assumefinancialaccountabilityfor media byworkingwithclient andpartneragencyfinancedepartments.

Participate in client/agency meetings as theday-to-dayrepresentativeof the media department'sproductgroup

Actwithintegrityinmanagingrelationshipswithintheagencyandwithmediapartnerstoensurebrandunderstanding,sellideasmoreeffectivelyandcontributeto positiveagencyreviews

Meetwithindustryrepresentativesto gainknowledgeof all phases andtouchpoints of media partners

Have an in-depthknowledgeof the Quebecmarketanditsculture

Actively seek,investigate, andpursuenew communications and innovationopportunities.

YOUR PROFILE

Proven verbal andwrittencommunicationskills;strongpresentationskills

Outstandingtime managementskillsandprovenabilitytoprioritizeandorganizeworkload,whileoperatingundertightdeadlines andmanagingmultipleprojects

Abilitytoworkonyourowninitiative; proactive,forward-thinking mindset;consistentlydemonstrateapractical,well-organizedapproachto alltasks

Abilitytofostercollaborativerelationshipswithothermultidisciplinaryteams

Masteryof media planimplementationwithathoroughunderstandingof the media planning processinvolvingmultidisciplinaryteams

Comprehensiveknowledgeofresearchtoolsand media planning softwarerequiredfor therole

Strong analytical,mathematical, and quantitativeskills

YOUR QUALIFICATIONS

Collegediplomaorbachelor'sdegree,preferablywithspecializationinadvertising, marketing, business administration or communications, orequivalentworkexperience

Morethan5yearsof relevant media experience,withapreferencefor media planning

Experience in the full cycle ofstrategyand media plan development

Abilitytodevelopstrategicthinkingandrecommendationsrootedinknowledgeof theclient'scategory, consumer insights, thecompetitionand abrand'scommunicationsecosystem

In-depthknowledgeof Microsoft Office suite (Excel, Word and PowerPoint)

Demonstratedcriticalthinkingandproblem-solving skills

Abilitytocommunicateconciselyandclearlybothorallyand inwritinginboth

French and English

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