Manager, Media Planning

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by ourpioneeringagentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation nected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

The Manager, Media Planningworkscloselywiththe planning Director on all aspects of media planning andistheprimaryday-to-daycontactwiththe client. Workingwithcross-functionalteamstoaccessall servicesofferedby

Essence

Mediacom,youwillensurethatclient objectives are met.

Assuch,youwillmaintaina highlevelofinvolvementwiththeaccountentrustedtoyou,promotingthehighestqualitymediaproductandcustomersatisfaction. Youwillalsoberesponsiblefor thedevelopmentandgrowthof more juniorteammembers,ensuringthattheyareexposedto allnecessaryfacetsof the planning process.

YOUR RESPONSIBILITIES

• Developandmaintainrelationshipswithclients andagencypartners
• Lead thedevelopmentof media plans,includingmediaanalysisto support recommendations
• Useresearchtools(Vividata,Commspoint, Com Score,Essence Mediacomproprietarytools, etc.) todeveloprecommendations
• Prepareandpresentmedia plans,including objectives,strategyandrationalebasedon data andsoundthinking
• Supervise, guide, andadvisemedia planningteammembersonday-to-day activities
• Delegateworkeffectivelyand guide media planningteammemberstodeliverseamlessworkto the client
• Keepabreastof all communicationswiththe planning team,includingbuyapprovals,tracking reports,buy changes, etc.
• Ensureongoingcampaignmanagement
• Assumefinancialaccountabilityfor media byworkingwithclient andpartneragencyfinancedepartments.
• Participate in client/agency meetings as theday-to-dayrepresentativeof the media department'sproductgroup
• Actwithintegrityinmanagingrelationshipswithintheagencyandwithmediapartnerstoensurebrandunderstanding,sellideasmoreeffectivelyandcontributeto positiveagencyreviews
• Meetwithindustryrepresentativesto gainknowledgeof all phases andtouchpoints of media partners
• Have an in-depthknowledgeof the Quebecmarketanditsculture
• Actively seek,investigate, andpursuenew communications and innovation opportunities.

YOUR PROFILE

• Proven verbal andwrittencommunicationskills;strongpresentationskills
• Outstanding time managementskillsandprovenabilitytoprioritizeandorganizeworkload,whileoperatingundertightdeadlines andmanagingmultipleprojects
• Abilitytoworkonyourowninitiative; proactive,forward-thinking mindset;consistentlydemonstrateapractical,well-organizedapproachto alltasks
• Abilitytofostercollaborativerelationshipswithothermultidisciplinaryteams
• Masteryof media planimplementationwithathoroughunderstandingof the media planning processinvolvingmultidisciplinaryteams
• Comprehensiveknowledgeofresearchtoolsand media planning softwarerequiredfor therole
• Strong analytical,mathematical, and quantitative skills

YOUR QUALIFICATIONS

• Collegediplomaorbachelor'sdegree,preferablywithspecializationinadvertising, marketing, business administration or communications, orequivalentworkexperience
• Morethan5yearsof relevant media experience,withapreferencefor media planning
• Experience in the full cycle ofstrategyand media plan development
• Abilitytodevelopstrategicthinkingandrecommendationsrootedinknowledgeof theclient'scategory, consumer insights, thecompetitionand abrand'scommunicationsecosystem
• In-depthknowledgeof Microsoft Office suite (Excel, Word and PowerPoint)
• Demonstratedcriticalthinkingandproblem-solving skills
• Abilitytocommunicateconciselyandclearlybothorallyand inwritinginboth
  
  French and English

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