Marketing Manager

Levanta Labs is the AI strategy and implementation partner for B2B companies. We bring data, software, and AI together across three divisions: AI Strategy, AI Engineering, and Managed AI. From strategy to custom agents, automations, and integrations in production, to ongoing enablement and optimization, we help clients turn AI into measurable operational and financial results, not AI hype.

You’ll be the marketer who makes Levanta the name B2B leaders think of when they think about AI strategy and AI enablement. Your job is to make sure every company in our market knows who we are, what we do, and why we’re different, and to turn that attention into qualified leads for our sales team. You’ll lead with paid acquisition on Linked In and Google and with content in every format: static, web, and video.

Most of your week goes to those two. You’ll also build campaign landing pages and handle SEO and AI search, events, and the marketing operations that tie it all back to revenue.

This is a full-time, hands-on individual contributor role reporting directly to the CEO and founding team. You’ll build the plan, then write the copy, make the creative, launch the campaigns, and report on what they produced. We’re looking for a scrappy, experienced B2B marketer who can run, optimize, and report on programs across channels, picks up new ones quickly, and measures their own success in pipeline and revenue.

• Plan, launch, and manage paid campaigns on Linked In Ads and Google Ads, owning audiences, targeting, budgets, bidding, creative, and copy.
• Run account-based campaigns on Linked In, including Thought Leader Ads, Conversation Ads, retargeting, and Matched Audiences, to reach the accounts and buying committees we most want to win.
• Test, optimize, and report on paid performance every week, moving budget toward what produces qualified pipeline.
• Set and run our content strategy, and produce a steady flow of content across formats:
  Linked In posts, static and carousel creative, articles, case studies, newsletters, and landing pages.
• Direct our video agency, from concepts and scripts to briefs and feedback, and put finished videos to work across paid and organic distribution.
• Turn founder and engineering expertise into a clear, differentiated point of view on AI strategy and AI enablement, and keep our messaging consistent so every touchpoint explains who we are, what we do, and why we’re different.
• Run the company Linked In page and support the founders’ personal brands so our ideas reach decision-makers consistently.
• Build and test landing pages for your campaigns in Framer, and make site copy and content updates when campaigns need them.
• Own on-page and content SEO, and build our visibility in AI-powered search and answer engines (GEO/AEO).
• Plan and promote webinars, executive round tables, and industry events, and run the follow-up that turns attendance into sales conversations.
• Manage email campaigns, CRM integrations, tracking, and attribution so every lead and every dollar of pipeline traces back to its source.
• Work closely with sales on lead quality and handoff, and report marketing-sourced pipeline and revenue to the founders.

What You Offer (Requirements)

• 2 to 3+ years of hands-on B2B marketing experience, ideally at a B2B startup, agency, SaaS company, or professional services firm.
• A startup pace: you work with lean budgets and small teams, figure things out without a playbook, and ship this week instead of next quarter.
• Proven experience running and optimizing paid campaigns on Linked In Ads and Google Ads, with results you can point to.
• Strong copywriting and messaging skills, including the ability to make technical topics clear and compelling for business leaders.
• Comfort with analytics, conversion tracking,…