B2B Demand Generation Marketing Manager
Job in
Montreal, Montréal, Province de Québec, G4F, Canada
Listed on 2026-10-22
Listing for:
EERS
Full Time
position Listed on 2026-10-22
Job specializations:
-
Marketing / Advertising / PR
Digital Marketing, Marketing Management, Marketing Strategy -
Sales
Job Description & How to Apply Below
Build EERS 2
LIVE’s revenue engine through demand generation, CRM management, and pipeline ownership across MRI technology markets. Lead digital, email, webinar, and outbound campaigns.
This senior marketing manager owns the funnel from lead generation through pipeline conversion. You will partner with the Director of Commercialization, report campaign performance, and translate technical and clinical concepts into commercial messaging. The focus is revenue generation rather than personal content or design production.
Key Responsibilities:
Build and optimize email, digital, webinar, and outbound campaigns
Track MQLs and SQLs through CRM systems end-to-end
Report weekly on pipeline coverage, conversion rates, and funnel health
Partner directly with the Director of Commercialization
Maintain clean, actionable marketing and sales lead data
Requirements:
Five or more years of B2B marketing experience
Direct ownership of lead generation and sales pipeline
Hands-on Hub Spot, Salesforce, or comparable platform experience
Experience partnering with sales leadership on revenue targets
Degree in Marketing, Business, Communications, or related field
Bring data-driven demand generation, funnel management, and sales partnership experience to EERS 2
LIVE’s MRI-focused growth.
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