Head of Revenue & Partnerships

Head of Revenue & Partnerships

Caledonian Braves FC

Location: Hybrid (regular presence at home matches, partner meetings and club events)

Contract: Part-time (4 days per week), with scope to review after an initial period

Salary: Approximately £21,000 per annum (4 days per week at £12.71/hour) + commission

Reports to: Club Owner / Chairman

Caledonian Braves FC is looking for an ambitious, commercially driven Head of Revenue & Partnerships to lead the club’s revenue growth across sponsorship, partnerships, matchday commercial activity, merchandise, events and other income streams.

This is a sales‑led role for someone who enjoys building relationships, creating opportunities and closing deals. The successful candidate will play a central part in helping the club grow sustainably off the pitch while supporting its long‑term sporting ambition.

The role also includes helping the club grow matchday attendance, strengthen its local presence and deepen supporter engagement through creative activations, business development, merchandising and community‑facing initiatives that bring more people to games and generate new income.

• Lead the club’s commercial revenue generation, with a particular focus on sponsorship and partnership sales.
• Build and manage a pipeline of new business prospects across local, regional, national and aligned international markets.
• Identify, approach, pitch and close new sponsors, advertisers and commercial partners for the club.
• Create tailored partnership proposals and packages that match partner objectives and club assets.
• Manage and grow relationships with existing partners, driving renewals, upsells and long‑term value.
• Develop and sell a clear range of commercial products, including sponsorship packages, advertising inventory, hospitality, events and matchday opportunities.
• Work with internal club stakeholders to help increase matchday attendance through targeted commercial initiatives, ticketing promotions, group offers and partner‑led campaigns.
• Lead and support local community activations that build awareness of the club, strengthen local relationships and create new routes to attendance, partnership and revenue growth.
• Develop and grow the club’s merchandising and retail offer, including physical and online sales, product ideas, stock coordination and supporter‑focused sales opportunities.
• Work with suppliers and internal stakeholders to improve merchandise quality, visibility and sales performance on matchdays and online.
• Play an active role on matchdays, helping to drive commercial delivery, partner activations, hospitality, promotions and other income‑generating activity.
• Ensure matchday sponsors, guests and commercial partners receive a high‑quality experience and that all agreed rights and activations are delivered professionally.
• Maintain accurate reporting on sales activity, pipeline progress, revenue closed and future opportunities.
• Contribute ideas for new revenue streams that fit the identity and growth ambitions of Caledonian Braves FC.

• Proven experience in B2B sales, sponsorship sales, partnerships, advertising sales or business development.
• A track record of generating revenue and closing deals.
• Strong communication and presentation skills, both in person and in writing.
• Highly organised, self‑motivated and target‑driven.
• Comfortable working independently in a fast‑moving and entrepreneurial environment.
• Willingness to work occasional evenings and weekends in line with matchdays, community events and partner activity.

• Experience working in football, sport, events, media or entertainment.
• Understanding of sponsorship rights, partner servicing and activation.
• Experience of developing local partnerships, promotions or community‑facing campaigns that increase attendance or audience engagement.
• Experience of merchandising, retail, hospitality or matchday commercial operations.
• Existing network of relevant business contacts.

• New commercial revenue secured.
• Partner renewals and upsells.
• Growth in commercial activity and matchday attendance.
• Growth in merchandising and other supporter‑related revenue.
• Development of a stronger, more visible and engaged local presence for the club.

• Approx. £21,000 base salary per annum (4 days per week at £12.71/hour).
• Attractive commission structure linked to new and renewed commercial revenue.
• Opportunity to play a leading role in shaping the next stage of Caledonian Braves FC’s off‑pitch growth.
• Hours, responsibilities and package to be reviewed after an initial trial period.

Please send your CV and a short cover note outlining your relevant experience and why this role interests you to