Marketing Coordinator

Overview

The Marketing Coordinator is responsible for supporting the implementation of marketing campaigns across digital and traditional channels. This role involves content creation, campaign coordination, social media management, and maintaining a comprehensive database of all marketing assets (blogs, graphics, videos, etc.). The ideal candidate is detail-oriented, creative, and data-driven, with a passion for driving high engagement and operational efficiency.

This position requires strict adherence to office hours from 4:00 PM to 1:00 AM Bahrain Time, Monday to Friday. These hours are non-negotiable.

• Campaign Implementation & Coordination
  • Assist in executing comprehensive marketing campaigns, including digital advertising, traditional media, email marketing, and social media initiatives.
  • Manage the scheduling, planning, and delivery of marketing assets to ensure smooth campaign execution.
• Content Creation & Management
  • Write engaging blogs and newsletters utilizing internal resources.
  • Oversee social media content planning, scheduling, and active engagement to maintain high engagement rates.
  • Maintain and update the content database, ensuring all assets (blogs, graphics, videos, etc.) are cataloged in the company’s CMS within 24 hours of creation.
• Data Analysis & Process Improvement
  • Gather and evaluate marketing data to measure campaign effectiveness and recommend enhancements.
  • Monitor content usage and work to improve internal access and utilization by 15% quarterly.
• Event Support & Market Research
  • Assist in planning and executing events, managing vendor relationships, logistics, and ensuring memorable attendee experiences.
  • Conduct market research and competitor analysis to identify trends and business opportunities.
• Cross-Functional Collaboration
  • Collaborate with internal departments and external partners to ensure consistent messaging and branding across all marketing campaigns.
  • Stay informed of industry trends and best practices to continuously optimize marketing strategies.

• Operational Efficiency
  • Reduce the average time from campaign concept to launch by 15% quarterly.
• Content Optimization
  • Increase the average engagement rate on blogs and newsletters by 7% quarterly without increasing marketing spend.
• Content Operations
  • Maintain a content calendar and ensure that 95% or more of scheduled content is posted on time.
  • Achieve a 20% improvement in response time to customer inquiries and comments on social media platforms.
• Content Management System (CMS) Efficiency
  • Ensure that 98% of all created content is catalogued and accessible within 24 hours of creation.
  • Increase internal content usage by 15% quarterly through improved cataloging and accessibility.

• Master’s degree in Marketing, Communications, or a related field from a top‑tier B School.
• Strong understanding of marketing principles, strategies, and techniques.
• Proficiency with marketing software, CRM platforms, and social media management tools.
• Excellent verbal and written communication skills.
• Exceptional organizational and multitasking abilities.

• Keen attention to detail and strong data analysis skills.
• Creative thinker with a demonstrable ability to generate innovative ideas.
• Strong team player capable of collaborating effectively across cross‑functional teams.

• Competitive salary and benefits package.
• Ample opportunities for growth, self‑development, and professional advancement.
• A collaborative and inclusive work environment with international exposure.
• Access to professional development and industry networking opportunities.