Brand Manager

About Cityflo

Cityflo is a daily commute company that provides a comfortable, stress-free travel experience for corporate professionals, as an alternative to driving. With premium buses, a simple app, and caring customer service, our passengers get the luxury of time in their busy schedules — where they can read their book, watch Netflix, nap, or simply soak in the city‘s view. We‘re bringing joy back to commuting and turning around urban traffic woes in a big way.

Today, we run 550 buses and log 35000 daily bookings. After establishing strong product-market fit and building a profitable business in Mumbai, we’ve expanded services to Hyderabad & Delhi, where the commute problem is as urgent and exciting. Over the next 2 years, we plan to scale to 1000 buses and 100,000 daily bookings across all the cities.

Cityflo is well-funded by prominent VCs — India Quotient, Lightbox Ventures.

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Role:
Brand Manager

Location:

Thane

Role overview
This role blends creative thinking with execution discipline, where you’ll be expected to shape ideas and also make sure they ship well. You will work across campaigns, content, launches, and brand systems, contributing creatively while owning coordination and delivery.
This is a thinking role with high accountability where taste, opinions, and the ability to turn ideas into finished work are critical to the success of the role.

What you’ll do
Own campaign development and execution   across Cityflo’s business lines , ensuring a clear core message and strong translation across digital, offline, in-bus, and on-ground touchpoints.
Contribute to creative development  through campaign ideas, content angles, and narratives that shape how Cityflo shows up across channels.
Manage key brand channels end to end and daily BAU systems,  maintaining consistency, quality, and relevance across audiences and contexts.
Build, maintain, and apply Cityflo’s messaging  framework across products, cities, and use cases.
Brief, manage, and own agency and vendor relationships  across creative, PR, media, and influencers, with clear expectations on quality, timelines, and outcomes.
Act as a brand pulse custodian  by tracking brand health metrics, customer sentiment, and qualitative feedback, and translating insights into actionables to improve perception and NPS.
Coordinate across teams  of product, growth, ops, customer support, sales, and leadership to ensure clarity on priorities and smooth execution across cities.

What we’re looking for
4 - 6 years of experience in brand, marketing, or creative roles.
Experience in consumer brands, mobility, D2C, or culture-led brands.
Strong creative instincts, where you can judge ideas, spot weak work, and articulate what needs to improve.
Comfortable with writing both creative and functional copy - briefs, ad copy, decks, articles, etc.
Process-oriented without being rigid, where you value structure because it protects creative quality.
Experience working with designers, videographers, agencies and writers, and have a strong understanding of quality creative work.
Ability to manage multiple work streams without losing quality.
High ownership and following things through end-to-end with minimal follow-ups

Nice to have
Exposure to integrated campaigns across digital, offline, and on-ground.
Some hands-on creative output in the past. Content, copy, decks, or campaigns.

Why this role matters
As Cityflo scales, the brand needs both sharper ideas and stronger execution. This role ensures creative ambition does not break under operational pressure, and that BAU never becomes boring or sloppy.
This is a learning-heavy role with real responsibility and visible impact.

Cityflo Blog
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- Our journey through Covid -    /3wBiSZx

To apply , shoot us a mail at    with your resume.