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Digital Marketing & Lead Generation Specialist

Job in 400001, Mumbai, Maharashtra, India
Listing for: Amerit Consulting
Full Time position
Listed on 2026-07-12
Job specializations:
  • IT/Tech
    Digital Marketing, SEO, Data Analyst, Social Media Marketing
Job Description & How to Apply Below
Founded in 2002, Amerit Consulting is a nationally recognized staffing and workforce solutions firm serving Fortune 500 companies and enterprise clients across the United States. As a Service-Disabled Veteran-Owned Business (SDVOB), Amerit specializes in delivering top talent across Technology, Healthcare, Engineering, Scientific, Finance, and Professional Services.

With thousands of consultants supporting clients nationwide, Amerit provides contract staffing, direct hire recruiting, payroll services, and workforce management solutions through a responsive, people-first approach.

Amerit has been recognized by Inc. Magazine and Staffing Industry Analysts as one of the nation’s fastest-growing staffing firms and continues to be a leader in veteran employment and supplier diversity initiatives.
Learn more at:  
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Are you passionate about  data-driven digital marketing  and generating measurable business results?

We are seeking an experienced  Digital Marketing & Lead Generation Specialist  to drive qualified lead generation through Google Ads, SEO, website optimization, email marketing, and analytics. This is an excellent opportunity for a marketing professional who enjoys analyzing campaign performance, optimizing conversion rates, and using data to improve marketing ROI.

This is an execution-focused role where you'll work closely with leadership, sales, and website development teams to continuously improve digital marketing performance and business growth.

Location:

Remote

Work Hours:

Minimum 2-hour overlap with Pacific Time (Preferred)
Compensation:  Based on Experience

Key Responsibilities
Develop, launch, and optimize Google Ads and digital marketing campaigns focused on qualified lead generation.
Plan and execute lead generation strategies across paid search, SEO, email marketing, and other digital channels.
Monitor campaign performance and prepare regular reports covering lead volume, conversion rates, ROI, and overall marketing effectiveness.
Conduct A/B testing and continuously optimize campaigns based on performance insights.
Collaborate with the website developer to improve website content, landing pages, SEO, and user experience.
Research target audiences and build prospect lists to support business development initiatives.
Partner closely with the sales team to maintain a consistent pipeline of qualified leads.
Manage email marketing campaigns, content publishing, and social media scheduling.
Prepare recurring marketing performance reports with actionable recommendations.
Identify new opportunities to improve digital marketing performance through analytics and emerging AI-powered marketing tools.

Required Qualifications
3–5+ years of digital marketing experience with a strong emphasis on lead generation.
Hands-on experience managing Google Ads campaigns.
Strong knowledge of Google Analytics (GA4), campaign tracking, and marketing performance reporting.

Experience with SEO best practices and website optimization.
Experience conducting A/B testing and campaign optimization.
Familiarity with Word Press or similar website content management systems.
Excellent analytical, reporting, and problem-solving skills.
Strong written and verbal English communication skills.
Ability to work independently while taking ownership of assigned responsibilities.

Preferred Qualifications

Experience with CRM platforms and lead management systems.
Experience using email marketing platforms.
Familiarity with social media scheduling tools.
Experience using AI-powered marketing tools such as ChatGPT or similar platforms.
Experience marketing professional services, real estate, property management, or related industries is a plus.

Desired Attributes
Data-driven mindset with strong analytical thinking.
Self-motivated and highly organized.
Takes initiative and ownership.
Comfortable working in a fast-paced, entrepreneurial environment.
Continuously seeks opportunities to improve marketing performance.
Able to translate marketing data into actionable business recommendations.

Success in This Role
You'll play a key role in increasing qualified lead generation through data-driven marketing strategies, campaign optimization, and insightful reporting that supports informed business decisions and sustainable growth.

If you're passionate about Google Ads, SEO, digital analytics, lead generation, and performance marketing, we'd love to hear from you. Apply today!
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