Account Manager - Paid Media

Profile:  Account Manager - Paid Media
Company :
NuroSparX - Digital Growth Company
Location :
Remote
Communication Skills :
Extremely fluent in English
Experience : 4-5+ years of proven experience with expertise in managing a team & working in agencies
Salary : 10 LPA - 13 LPA (based on current CTC & experience)
Notice Period :
Immediate joiner or up to 30 days

ROLE OVERVIEW

We are looking for an ownership-driven Performance Marketing Manager who combines data, creativity, and platform depth with 5+ years of proven experience in managing paid growth across global platforms.
You will work directly with US-based clients on lead generation, ecommerce, and growth-focused campaigns, while managing a team and owning performance outcomes end to end.

Core Capabilities (Mandatory)
1. Paid Media Strategy & Execution:
- End-to-end ownership of paid campaigns across Search, Social, Display, Video, and Marketplaces.
- Ability to plan and execute full-funnel strategies (TOFU, MOFU, BOFU).
- Strong understanding of CAC, LTV, ROAS, and funnel economics.

2. Global Advertising Platforms (Critical)
- Hands-on expertise with:
- Google Ads (Search, Performance Max, Display, You Tube)
- Meta Ads (Facebook & Instagram)
- Linked In Ads (B2B demand & lead gen)
- Amazon Ads (Sponsored Products, Brands, Display)
- Programmatic / Native platforms
- Retargeting & audience-based advertising systems
- Must understand platform nuances, scaling logic, and optimization frameworks.

3. Creative & Messaging Strategy
- Ability to guide ad creatives, hooks, and messaging frameworks.
- Experience working with designers, video editors, and content teams.
- Understanding of UGC-style ads, short-form video, and performance creatives.
- Strong sense of what converts across platforms.

4. Tracking, Attribution & Analytics (Critical)
- Expert-level understanding of conversion tracking and attribution.
- Strong proficiency in GA4, Google Tag Manager, platform pixels, and CRM integrations.
- Ability to create reports and analyze performance data and convert insights into clear actions.
- Comfortable presenting performance and insights to clients.

5. Experimentation & Optimization
- Structured A/B testing mindset across creatives, audiences, offers, and landing pages.
- Ability to scale winning campaigns and quickly cut inefficiencies.
- Strong problem-solving approach to declining performance or rising acquisition costs.

General Requirements
- - Manage paid media across multiple clients with consistent performance improvements.
- Experience working in agency environments with ownership mindset.
- Strong process orientation and documentation habits.
- Ability to guide and manage junior performance marketers.
- Overlap with US time zones for client communication.
- Fluent English for direct US client calls and reporting.
- Proven experience managing and mentoring a team.
- 5+ years of hands-on performance marketing experience.

About NuroSparX

NuroSparX is a digital growth company focused on building scalable, performance-led growth systems for US-based clients.
We specialize in paid growth, CRO, AI automation, analytics, and high-performance websites, helping brands move faster, scale smarter, and make data-driven decisions.