Social Media Marketing & Community Manager

Social Media Marketing & Community Manager

( We’re a high-impact, global nonprofit social enterprise that believes in using technology for the greater good. Since 1987, we’ve been building partnerships and alliances with individuals, corporations, nonprofits, and governments across the globe – all committed to helping nonprofits fully access the profound power of technology and a connected world — and use it to improve lives.

We’re creating new, community-driven platforms and mobile apps and are enhancing our offerings so that nonprofits around the world have the resources they need to build a brighter future for millions of individuals.

We’re innovators, leaders, influencers, social entrepreneurs, and technologists drawn together by a shared vision: to make the world a better place through technology.

We are seeking a creative, analytical, and community-driven Social Media Marketing & Community Manager to own Tech Soup’s global social presence, paid social performance, and online community ecosystem.

In this role, you will lead end-to-end organic social strategy, scale international paid social ad campaigns (primarily Linked In and Meta), manage brand engagement across external platforms, and nurture our network of nonprofit advocates. In addition to social media and online community platforms, you will work within Wrike for cross-functional project management and leverage Hub Spot for campaign alignment, lead tracking, and lifecycle marketing.

Contribute to the development of and execution of Tech Soup’s multi-national and multi-channel social media strategy across Linked In, Facebook, and other emerging channels.

Own the editorial calendar on Sprinklr and internal submission requests by drafting compelling, mission-driven social copy and coordinating multimedia creative (carousels, short-form video, graphics, and infographics) for campaigns, product launches, events, and programs.

Manage our recurring Linked In newsletter and thought leadership series to drive subscriber growth and recurring engagement.

Plan, launch, test, and optimize multi-national paid social ad campaigns across Linked In Campaign Manager and Meta Ads Manager to drive lead generation, catalog traffic, and org registrations.

Continuously optimize targeting, ad formats, bidding strategies, and creative assets to maximize ROAS and lower cost-per-acquisition (CPA).

Collaborate with the marketing team on UTM tracking, pixel management, and audience targeting frameworks.

Monitor daily discussions, mentions, and direct messages across all channels, responding promptly to maintain high community trust and support.

Proactively participate in relevant external online communities, nonprofit forums, and B2B groups to position Tech Soup as a trusted partner.

Identify, nurture, and engage top community contributors to encourage peer-to-peer discussions, user-generated content, and story sharing.

Manage end-to-end campaign workflows, intake requests, and content schedules in Wrike to ensure timely execution and reporting.

Utilize Hub Spot to align social campaigns with broader marketing workflows, track lead generation, and evaluate campaign attribution.

Measure, analyze, and report performance across organic and paid social channels.

Compile community highlights and insights (top-performing posts, sentiment trends, emerging community needs) to inform broader marketing decisions.

Experience:

3–5 years of dedicated experience managing organic social media, paid social advertising, and online communities (experience in B2B SaaS, tech marketplaces, or the nonprofit/social impact sector preferred).

Project Management:
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