Education Bachelor of Business Administration(Management)
Job Description
Head the drive for sustainable business growth through the development and implementation of global marketing strategies and digitalization initiatives, enhancing customer experience, promoting customer satisfaction, loyalty and retention, market intelligence & pricing development and management driving profitability
(1) Development and implementation of Global marketing strategies and efforts to strengthen OQ company's market position and achieve desired business goals.
(2) Leading the enhancement of the OQ customer experience, driving customer related actions to improve customer loyalty and satisfaction by ensuring the successful continued implementation of segmentation and the focus of OQ marketing resources.
(3) Implementing new initiatives to further drive business growth, including follow up on defined activities including monitoring and continuous reporting,
(4) Develop and implement pricing strategies to maximize profitability for OQ. Working closely with sales, marketing, and finance teams to analyze market trends, competitor pricing, and customer behavior to determine optimal pricing structures for products or services. Ensuring that OQ achieves its financial goals while maintaining a competitive position in the market.
(5) Providing Market Intelligence to the organization that supports price setting as well as business planning and other crucial business decision making processes.
(6) Manages the Branding & communication key activities; in order to secure potential customer attraction, maximize the netback from customer & retain the existing ones. The position will act in accordance with the Group s Mission, Vision, Values & Strategies, as well as, policies, guidelines and international standards, supported by an IT Technology platform, HSE standards, Omani s government & other legal justification s, and best international practices in consonance with national objectives.
Main tasks and responsibilities
Customer
Experience:
Improve customer loyalty & satisfaction with tailored service levels as well as managing resources with focused actions
Drive customer segmentation process and implementation of CAP s & reporting performance
Facilitate and support all customer related projects.
Strengthen marketing policies & procedures compliance and governance
Direct, organize, develop, and lead the implementation of strategic marketing plans.
Lead the updating of all marketing processes and procedures for all products including domestic & international markets
Drive the customer segmentation process aligned with management guidelines and in collaboration with stakeholders to ensure an effective Customer Business Model, ensuring high quality customer retention, focus and allocation resources maximizing value creation
Lead performance and reporting of current Channels to market as well as support the development of new channels and update processes, procedures and contracts.
Lead the preparation of strategy presentations MD OQM & BoD under requests
Implementation of Projects
Lead the development of Marketing solutions for assigned Commercial Projects in order to enhance the efficiency of Polymers portfolio & services
Initiate strategy development on defined target topics and align overall Marketing topics and special projects
Lead the development of the strategic / marketing plan indicating the steps a team will use to achieve a shared objective, covering all aspects of a project including: budget, timeline, and personnel requirements.
Compile and transform input from various cross functions global marketing, sales, finance and management into a strategic marketing context.
Build a strong rapport with the internal and external stakeholders
Discover any/all unidentified product needs, and work with Solutions to scope out and troubleshoot tech issues.
Scanning and analysing relevant commercial information like economic developments, industry news services, market trends, customer inputs, and competitor information.
Draw fact-based conclusions and initiate action if required
Track profitability and status of proposed programs and improvement projects
Participate in strategically relevant projects
Develop and implement pricing strategies and policies in line with the company's overall goals and objectives.
Conduct market research and analysis to identify pricing trends, customer preferences, and competitor pricing strategies.
Collaborate with sales and marketing teams to set target prices for new and existing products or services based on cost analysis, market demand, and competitive positioning.
Monitor and review pricing performance against targets, making necessary adjustments to pricing strategies as required.
Regularly analyse pricing data, including cost inputs, pricing models, and market variables, to identify opportunities for optimization and pricing improvements.
Collaborate with cross-functional teams to develop pricing structures, discounts, and promotional…
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