Regional Sales Manager
Listed on 2026-01-09
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Sales
Business Development, Business Administration, Sales Marketing
Develop and execute strategic sales and marketing plans for three to four properties, to maximize revenue through direct business transient sales, group sales, local marketing, public relations, and community partnerships. This position is responsible for achieving the revenue goals set forth by the Vice President of Sales & Marketing. Success will be measured by: incremental revenues for the specific portfolio, new business conversion and increased customer value and ROI.
The ideal candidate must have proven leadership ability to influence, develop, and empower employees to achieve sales objectives and maintain a thriving work environment. This is an on-property role and is not permitted to work remotely.
Direct Sales
- Responsible for revenue maximization for assigned hotels including business transient (negotiated) group, contract, and catering.
- Complete weekly & quarterly sales activities goals
- Plan travel into assigned market (TBD by VP, Sales & Marketing)
- Aggressively solicit new business and meet all goals as assigned
- Maintain consistent verbal and written communication with clients
- Conduct outside calls, site tours, and digital presentations to potential clients
- Implement strategic account management; develop multiple contacts, research/qualify various departments and divisions with the organization for full account qualification.
- Execute strategic sales plans to positively affect revenues within assigned portfolio
- Review/monitor brand reports and tools to assist in identifying potential businesses and activities within the market
- Be aware of new business opportunities in and around your market; monitor through local newspapers, business journal, trade publications, internet resources, and Google alert, etc.
- Networking with organizations that will assist with the development of future opportunities
- Collaborate with operation partners to deliver revenue results: constant communication with VP, Sales & Marketing
- Partner with Brand Account Executives—refer leads and use as an extension of the Sales Team
- Be familiar with competitors’ and their selling strategies. Recognize what opportunities exist to move share from the competitors
- Accurately communicate details on accounts to the operating departments as needed
- Understand the hotel’s operations, including room types, meeting capacities, services, features and benefits
- Communicate with Revenue Management to ensure that pricing is appropriate and adjust selling strategies as needed
- Enter all sales activities in Delphi.
FDC. Commit to 100% adoption and update account information daily. - Compile and complete weekly/monthly/quarterly reports as assigned
- Attend Sales Training as scheduled.
- Observe and strategize according to prime selling time
- Monthly mileage and expense reports
- Maintain brand compliance
- Make recommendations for the recruitment, hiring and terminations.
- Administer training and performance reviews for the sales and catering team; review goals, give specific and timely feedback and coaching and counseling as needed.
- Manage and motivate sales effort for entire team to include a systematic and comprehensive marketing plan
- Eliminate barriers to successful selling, streamline operations, recommend improvements and develop SOP's
- Involvement with Front Line training, including Front Desk staff and On-Site Coordinators
- Be a leader and role model to all employees.
- Participate, as requested, in the planning and implementation of Naples Hotel Group sales policies and programs
- Participate in company-wide sales efforts, trade shows, corporate meetings, and any other event or activity deemed to be in line with the overall revenue goals
- Allocate both dedicated and shared sales resources to achieve maximum revenue return on invested sales dollars by focusing efforts on those customers who are the most profitable
- Perform other duties or tasks as assigned by Naples Hotel Group Principals
Requires advanced knowledge of the principles and practices within the sales/marketing/hospitality profession. This includes…
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