Category Insights and Analytics Lead

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This range is provided by Advantage Solutions. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

$77,500.00/yr - $/yr

As a strategic advisor, the Category Insights and Analytics Lead will collaborate closely with stakeholders, providing expertise on category, brand, and market trends to identify and exploit growth opportunities. By fully integrating into the client community, the manager will gain a comprehensive understanding of their strategic priorities, channel strategies, and available resources. This role involves democratizing these insights and strategies to internal partners, ensuring alignment, and maximizing the effectiveness of category management initiatives.

The Category Insights and Analytics Lead will play a pivotal role in shaping and executing category and brand strategies by thoroughly understanding client goals, capabilities, organizational structures, and their operational channels. This role demands the ability to transform in‑depth analytics into actionable insights, focusing on various aspects such as macro‑trends, competitive landscapes, pricing, promotions, assortments, space management, and shopper trends. The successful candidate will be adept at leveraging these insights to support and drive strategic decisions that align with both client and company objectives.

The Company is one of North America’s leading sales and marketing agencies specializing in outsourced sales, merchandising, category management, and marketing services to manufacturers, suppliers, and producers of food products and consumer packaged goods. The Company services a variety of trade channels including grocery, mass merchandise, specialty, convenience, drug, dollar, club, hardware, consumer electronics, and home centers. We bridge the gap between manufacturers and retailers, providing consumers access to the best products available in the marketplace today.

• Associate

• Full-time

• Business Development, Strategy/Planning, and Analyst

• Manufacturing

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