Art Director

About Wellvana

Wellvana partners with hospitals, health systems and independent primary care practices to make the transition from fee‑for‑service to value‑based care life‑changing for patients and providers. With more than a dozen ACOs and Medicare Advantage contracts from coast to coast, Wellvana matches its partners with personalized paths in their value‑based care journey. Founded in 2018 and based in Nashville, Tennessee, we work with partners in over 40 states, caring for nearly a million lives across multiple payors.

Wellvana is looking for an Art Director to join our Experience team. This role will aid in conceptualizing and lead the creation of memorable campaigns, content, and marketing to further our mission to make primary care life‑changing.

Our ideal candidate possesses a desire to learn and grow, has an incredible attention to detail, is a skilled communicator, can think big, execute flawlessly, and deliver design solutions that are on brand, emotionally resonant, and audience relevant. A “jack of all trades”, you will support across a wide range of mediums and formats, including print, digital, environmental collateral, art direction for video and photo, email and direct mail campaigns, and occasionally UX/UI.

Versatility is a pre‑requisite; you must be comfortable shifting between creative concepting, execution, and production‑level tasks.

• Take a project from strategy and insights to innovative concepts and creative completion.
• Help strengthen and expand Wellvana’s brand identity system and sub‑brands to address evolving nuances within our provider, patient, and health system audiences.
• Own every aspect of a project timeline with minimal oversight, communicating any flags or issues proactively to manage stakeholder expectations.
• Identify and execute unexpected solutions, bringing stakeholders along and articulating design decisions.
• Gather and implement feedback from key team members to build thoughtful and considered designs that address key insights and strategy.
• Advocate for your ideas, elevate others, and operate collaboratively and diplomatically in everything you do.

• Find a way – be accountable, see the work through, make it life‑changing.
• Ask the why question – be curious and always connect your work back to the goal and audience.
• Move on what matters – prioritize work and stay laser focused.
• Expect to win – confidence is contagious, bring solutions.
• Collaboration – you can’t do it alone; teamwork is essential.

• Bachelor’s degree in Graphic Arts, Fine Arts, Communication or related field preferred.

• 7+ years of professional graphic design experience, including branding, print layout, and digital practices.
• Proven portfolio showcasing thoughtful and well‑executed creative.
• Ready to become an expert in healthcare and roll up sleeves.
• Experience with in‑house brands helpful but not required.

• Proficiency in Adobe Creative Suite (Photoshop, InDesign, Illustrator) and Figma.
• Working knowledge of HTML/CSS and experience with ESP platforms (Braze, Lob, or equivalent) is a huge plus.
• Comfortable with presentation software (PowerPoint and Figma).
• Experience taking content across multiple media (digital, social, blog, etc.).
• Ability to handle multiple projects in different production stages.
• Creative thinker, self‑starter, and collaborative team player.
• Deliver on tight deadlines without compromising quality and standards.

• Hybrid role; ideally based in Nashville headquarters at least three days per week.
• Some travel may be required.

Reports to the Director of Creative, partners with the Sr. Brand Designer, and works closely with Content Strategy, CRM, Events, Editorial, Growth, and Partner Success.

Full‑time

Nashville, Tennessee