Commercial Director in AdTech

Rich Ads is an advertising platform offering push, popunder, direct click, pre-roll formats, and proprietary traffic sources.

• Take over the day-to-day management of the commercial organization from the CEO
• Own revenue and gross margin targets across assigned business areas
• Make operational decisions on launches, pricing, and commercial budgets
• Lead weekly business reviews and ensure execution against commercial plans
• Increase the share of direct gambling revenue within the company's overall revenue
• Grow average client budgets and gross margin per direct account
• Drive repeat budgets from newly acquired clients rather than one-time test campaigns
• Develop scalable premium commercial packages based on validated market demand
• Manage the sales pipeline based on confirmed budgets and expected gross profit rather than lead volume
• Drive gross profit growth from video products
• Grow gross profit generated by proprietary and exclusive traffic
• Increase revenue, fill rate, and margin of proprietary traffic across key gambling GEOs
• Provide regular business reporting to the CEO
• Drive decision-making based on data
• Build commercial forecasts based on confirmed budgets and expected gross profit

• 5+ Years of experience in programmatic advertising, affiliate marketing (DSP, SSP, ad networks), or commercial leadership within the Gambling / iGaming industry
• Strong understanding of advertising formats including push, popunder, direct click, and in-stream / pre-roll
• Proven experience launching and scaling advertising products to revenue targets
• Experience managing Sales and/or Account Management teams of 5+ people
• Strong understanding of gross margins, infrastructure costs, and commercial unit economics
• Experience owning commercial performance with P&L responsibility
• Strong hands-on experience in Gambling, Betting, or Casino
• Understanding of CPC buying models, advertiser KPIs, and postback optimization
• Ability to independently analyze cohorts, client retention, win rate, eCPM across SSPs, GEOs, and publishers
• Ability to own analysis, conclusions, and commercial decisions while delegating data preparation
• Practical use of AI tools (Claude, GPT, etc.) for analysis, reporting, and outbound activities
• Experience automating operational and commercial processes
• Experience building and leading Business Development teams
• Experience launching and scaling new business directions within an existing company
• Upper-Intermediate or higher English
• Native or near-native Russian proficiency
• Direct communication and willingness to address difficult topics openly
• Fast decision-making and comfort operating under uncertainty
• Strong sense of ownership and accountability
• Ability to balance team support with high performance expectations
• Low-ego approach with no interest in internal politics or hierarchy
• Nice to have:
  Experience with Dating, Sweepstakes, Crypto, Finance, or Utilities / Antivirus

No conditions specified