Marketing and Communications Manager

Job Details:
Marketing and Communications Manager

BBI exists to help our customers create advances that improve health and save lives. We are seeking a Marketing and Communications Manager to join our team. Join our team: advancing health, together.

The Marketing and Communications Manager will be responsible for promoting and embedding BBI’s new brand across the organisation and in all external communications. They will also be responsible for upholding BBI’s brand values, including by regularly providing relevant materials, collateral and communications, both internally and externally, that will support our brand and value goals.

• Brand management and support:
  • Driving awareness and embed BBI’s Brand and values, internally and externally, with a formalised annual plan of activities and communications.
  • Maintain brand guidelines and report on brand compliance across BBI, reporting performance against key measures and deliverables to SLT and supporting improvement plans.
  • Ensure brand consistency across all internal and external communications.
  • Liaise with SLT, Commercial and Product Management to align branding, values, communications and marketing tools with company goals and strategies.
• Communications (Internal and external):
  • Lead and drive the development, delivery and outcomes of external communication campaigns and activities.
  • Designing and executing an internal communications strategy and plan.
  • Ensure a regular review of campaigns and make appropriate revisions based on performance and feedback.
  • Ensure all employees and stakeholders receive a positive and balanced view of BBI through delivery of a proactive and innovative approach to communications and in conjunction with HR employee engagement initiatives.
  • Ensure all communications and marketing activities align with corporate brand guidelines.
  • Ensure that communications always take account of the diverse needs of our audience (for example, making sure we use clear language; recognising the needs of people whose first language is not English etc).
• Content creation & oversight
  • Collaborate with regional Marketing Managers and provide tool set for them to use in their execution of marketing and sales campaign plans.
  • Lead the creation of general marketing content and collateral, including brochures, newsletters, emails, videos, merchandise, posters and signage.
  • Collaborate with and manager third party copywriters, designers, and external agencies to support content creation.
  • Collaborate with Product Management to ensure technical materials and campaign content is in line with Brand and values.
  • Review and edit core content for clarity, tone, and alignment with brand and values.

• Marketing Qualification (CIM or equivalent) and CIPR
• Communications based training, preferably in a scientific or technical environment.
• Proven delivery of successful global campaigns, delivering effective marketing and brand tools, communications, and content.
• Life science and healthcare industry related experience (or technical / scientific experience as a minimum).
• Experience of working with a complex and extensive portfolio of products.
• Operating across differing sales channels to optimise communication and marketing reach.
• Interfacing with customers to gain feedback and assess engagement performance.

If this role sounds like it’s for you, click ‘apply’ today. Once we’ve received your application, a member of our recruitment team will be in touch to arrange a call. On this call, we’ll be able to tell you a lot more about working here at BBI Solutions, how ‘a day in the life’ of this position looks and discuss the next stages of the recruitment process.

If you are an internal employee applying for this vacancy you and your manager are required to complete an internal transfer form. This needs to be completed in full and attached to your application along with your CV and cover letter.

As part of career development and succession planning internal applicants will receive priority consideration initially, please ensure that you apply within the initial two-week period to support this.