IMC Specialist - Shark Beauty

About Us

Shark Ninja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people’s lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market, and developing one consumer product after another has allowed Shark Ninja to enter multiple product categories, driving significant growth and market share gains.

Headquartered in Needham, Massachusetts with more than 3,600+ associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world.

Shark Beauty is seeking an IMC Specialist to support the global Integrated Marketing Communications (IMC) function. In this role, you will assist in the execution of integrated marketing campaigns, working closely with internal cross-functional partners, regional teams, and external agencies. This position will focus on executing global brand campaigns, creative strategy, media planning, influencer and PR efforts, as well as supporting local market activations.

You will ensure campaigns are cohesive, insight-driven, and aligned with Shark Beauty’s business goals.

• Campaign Support & Execution
  :
  Assist in the development and execution of global marketing campaigns across paid, earned, and owned channels. Ensure that campaign messaging and creative align with brand goals and drive consumer engagement.
• Creative Strategy Support
  :
  Contribute to the development of creative briefs and ensure creative assets are scalable and adaptable across different markets. Work with regional teams to localize creative assets as needed.
• Global-Local Coordination
  :
  Act as a liaison between global and regional teams, ensuring alignment on timelines, feedback, and activation needs. Support the execution of local activations while maintaining global consistency.
• Team Collaboration
  :
  Work closely with internal teams, including Creative, Media, Influencer, and PR, to ensure cohesive and integrated campaign execution.
• Budget & Calendar Management
  :
  Assist in managing campaign budgets and tracking expenditures. Help maintain the global campaign calendar and ensure milestones are met on time.
• Optimization & Best Practices
  :
  Help drive a test-and-learn approach by supporting the collection of insights and recommendations for continuous improvement in campaign performance and IMC processes.

• 2+ years of experience in marketing, with a focus on integrated marketing communications, brand strategy, or media planning.
• Experience working with cross-functional teams and external partners to support campaign execution.
• Bachelor’s degree in Marketing, Communications, or a related field.
• Ability to adapt and thrive in a fast-paced, dynamic environment with shifting priorities.
• Strong attention to detail, organizational skills, and ability to manage multiple tasks simultaneously.

The annual salary range for this position is displayed below. Factors which may affect starting pay within this range may include geography/market, skills, education, experience and other qualifications of the successful candidate.

Pay Range: $52,500 – $90,900 USD

The Company offers the following benefits for this position, subject to applicable eligibility requirements: medical insurance, dental insurance, vision insurance, flexible spending accounts, health savings accounts (HSA) with company contribution, 401(k) retirement plan with matching, employee stock purchase program, life insurance, AD&D, short-term disability insurance, long-term disability insurance, generous paid time off, company holidays, parental leave, identity theft protection, pet insurance, pre-paid legal insurance, back-up child and eldercare days, product discounts, referral bonus program, and more.

This posting will close within 90 days from the original posting date.

At Shark Ninja, we don’t just raise the bar—we push past it every single day.

Our Outrageously Extraordinary mindset drives us to tackle the impossible, push boundaries, and deliver…