Perfume Marketing Europe & Trainee; Internship

Founded in 1884, Bulgari’s name has today become emblematic of Italian excellence. Perfectly blending tradition and modernity, Bulgari uses its rich history to inspire audacious designs and produce truly colorful creations making us unique. Part of LVMH group, from our roots in jewelry and watches, we reinvent ourselves constantly with passion and effervescence never stops at Bulgari Parfums. We lead the way to the unexplored world of High Perfumery.

We push the boundaries of the industry, blurring the lines between perfumes and jewels. We strive for magnificence and Joy, craftsmanship and generosity are the chemistry of everything we do.

In order to strengthen our Perfumes Europe & Africa Sales and Marketing department and to support the brand elevation development strategy, we are recruiting a talented:

From February to July 2027

As part of the Europe & Africa Perfume Marketing team
, you will report to the Europe & Africa Marketing Director and contribute to the deployment of regional marketing strategies in a fast-paced, international luxury environment. In this role, you will support key marketing activations, visual merchandising initiatives, distributor coordination, and business analysis, with a particular focus on the Export area, while also supporting the Associate Marketing Manager – Domestic Market
.

Export Area Marketing Support

• Contribute to the execution of local marketing plans for domestic channels, ensuring alignment with global strategy while identifying opportunities for enhancement.
• Support the elevation of the Bulgari in-store experience by adapting global guidelines to local market specificities, customer expectations, and competitive dynamics.
• Assist in the creation and development of point-of-sale animation tools, including on-counter experiences, wrapping rituals, and service enhancements.
• Participate in the implementation of the annual marketing plan in close collaboration with distributors, sales teams, and marketing teams, including product launches and additional in-store visibility initiatives.
• Support the development of CAPEX projects across domestic markets, including upgrades and new openings, in coordination with internal and external stakeholders.

2. Amplification

• Coordinate organic seeding initiatives for each launch across key markets, ensuring rigorous follow-up and supporting regional influencer-led activations.
• Support regional PR coordination, including monthly performance reporting and the implementation of regional activations.

3. E-commerce

• Help optimize product assortment and ensure novelties are available in line with worldwide launch timings.
• Contribute to the enhancement of brand image online and monitor visual updates according to the launch calendar.
• Support the execution and follow-up of e-commerce strategy across markets.
• Gather and consolidate qualitative and quantitative market feedback to evaluate the impact of regional activations.
• Analyze launch performance, including sell-out, overall performance, and animation results.
• Assist in the preparation of launch and activation reports to track campaign outcomes, visibility, and engagement.
• Consolidate and highlight key results and notable activations from the Export region for the monthly regional newsletter.

5. Administrative & Operational Support

• Monitor and coordinate stock and product orders for internal use, including uniforms, VM props, and sampling tools.
• Collaborate effectively with internal departments such as Trade Marketing, Visual Identity, PR, and Events to support the successful delivery of projects.
• Manage incentive orders linked to specific marketing or trade initiatives, ensuring timely delivery and follow-up.

Regional…