Digital Marketing Manager

Location:

Gurgaon (Sector 49, Sohna Road)

Experience:

3–6 Years
Industry:  D2C/Consumer Brands
Salary: 50, per month (Negotiable)

Job Summary:

We are looking for a  result-driven Digital Marketing Manager  who can manage our website business,  drive online sales and generate revenue through it . The primary responsibility of this role is to  plan, execute, and optimize digital marketing strategies  that directly impact revenue and business growth .
The ideal candidate should have strong expertise in  performance marketing, website conversion optimization, social media marketing, and growth strategies for e-commerce and D2C brands , with a clear focus on  sales and ROI .

Key Responsibilities:

Plan and execute  performance marketing campaigns  across Meta (Facebook & Instagram), Google Ads, You Tube, and other platforms.
Manage  budget allocation, ROAS optimization, CAC reduction, and scaling strategies .
Coordinate with content, design, and influencer teams for campaign execution.
Track, analyze, and optimize campaign performance using analytics tools.
Plan  festive campaigns, sale strategies, and product launch promotions .
Manage  email, Whats App, and retention marketing campaigns .
Monitor competitors, market trends, and consumer behavior.
Improve website conversion rate (CRO) through A/B testing and funnel optimization.
Prepare daily, weekly, and monthly performance reports.

Required Skills:

2–6 years of experience in digital marketing for e-commerce / D2C brands.
Strong hands-on experience with Meta Ads, Google Ads, and performance marketing tools.
Good knowledge of SEO, SEM, CRO, analytics, and tracking tools.
Experience in scaling brands with profitable ROAS.
Excellent analytical, communication, and project management skills.

Office Details:

Working Hours:

9:30 AM – 6:30 PM
Weekly Off:  Sunday
Additional Off:  1st & 4th Saturday