Content Marketer

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• Job Type: Part‑time, with the chance to expand to full‑time
• Location:
  
  Remote (North America)
• Req. :

Our team of content marketers possess exceptional storytelling skills and are adept at utilizing AI/technology to convert intricate and technical concepts into compelling and informative content. They deeply understand how to use AI/technology to enhance storytelling and create content that effectively engages prospective leads, drives conversions, and fosters long‑term customer retention.

• Develop an AI/Technology‑focused content strategy that supports marketing campaigns, continually evolving the strategy to best serve the brand.
• Create on‑brand, consistent content in style, quality, and tone of voice specific to each buyer persona.
• Map out an editorial content calendar and define owners for specific subjects or persona groups.
• Role‑model best practices in grammar, messaging, writing, and style.
• Integrate content activities with other marketing disciplines, including SEO, social media, and analytics.
• Conduct ongoing usability tests to monitor and improve content effectiveness, using data and analytics to inform improvements.
• Define and implement standards, systems, and best practices for content creation, distribution, maintenance, retrieval, and repurposing.
• Leverage market data to develop AI/Technology‑focused content themes/topics and execute a plan to develop assets that support a point of view and educate customers, driving critical behavioral metrics.
• Use and improve existing content development tools, such as Google Workspace, Hub Spot, and integrated tools, to maximize content creation effectiveness and quality.

• Conduct research on AI/Technology‑related trends relevant to project or campaign scope.
• Integrate keywords into the content strategy and evaluate their effectiveness.
• Understand your audience and their needs to tailor your content accordingly.
• Produce captivating and distinctive blog articles, emails, and social media updates that align with campaign goals and reflect the latest trends.
• Use resources such as  to identify audience questions and devise content that addresses those queries.
• Adapt successful content for use on multiple channels.
• Design email campaigns that cater to subscribers who access gated content or opt‑in to receive emails.
• Manage and update the content on the company website.

• BA/BS degree or equivalent work experience.
• Past marketing experience preferred.
• Excellent communication skills and creativity.
• Hub Spot Marketing/Inbound certification preferred.
• Proficiency in HTML/CSS and Adobe Creative Suite desirable but optional.

More important than the above: you are passionate about writing and storytelling, creating engaging content, and winning people.

Entry level

Full‑time

Marketing and Sales

Advertising Services