Marketing Coordinator; Aesthetics Med Device

Job Location:

Annandale, New Jersey, USA | Atlantic City, New Jersey, USA | Basking Ridge, New Jersey, USA | Bridgewater, New Jersey, USA | Camden, New Jersey, USA | Central, New Jersey, USA | Cherry Hill, New Jersey, USA | East Brunswick, New Jersey, USA | East Hanover, New Jersey, USA | Edison, New Jersey, USA | Elizabeth, New Jersey, USA | Florham Park, New Jersey, USA | Jersey City, New Jersey, USA | Jersey Shore, New Jersey, USA | Madison, New Jersey, USA | Matawan, New Jersey, USA | Morristown, New Jersey, USA | Mount Holly, New Jersey, USA | New Brunswick, New Jersey, USA | Newark, New Jersey, USA | Paramus, New Jersey, USA | Parsippany, New Jersey, USA | Paterson, New Jersey, USA | Piscataway, New Jersey, USA | Plainsboro, New Jersey, USA | Princeton, New Jersey, USA | Raritan, New Jersey, USA | Ridgewood, New Jersey, USA | Rutherford, New Jersey, USA | San Bernardino, New Jersey, USA | South New Jersey, New Jersey, USA | Toms River, New Jersey, USA | Verona, New Jersey, USA | Wayne, New Jersey, USA | West Windsor, New Jersey, USA | Woodbridge, New Jersey, USA

Job Requisition

Join our global diversified pharmaceutical company enriching lives through our relentless drive to deliver better health outcomes to our patients. We are all in it together to make a difference. Be a part of a culture that doesn’t just wait for change but actively creates it—where your skills and values drive our collective progress and impact.

The Marketing Coordinator will drive the execution and optimization of multi-channel digital campaigns that build brand equity, generate qualified leads, and accelerate provider and patient engagement across Solta’s aesthetic portfolio (Thermage, Fraxel, and Clear + Brilliant).

This role will own the day-to-day management of paid media, CRM, social, and web activation programs — ensuring strategic alignment, flawless execution, and measurable impact on brand and business growth. Partnering closely with internal stakeholders and agencies, this position blends creativity, analytics, and operational excellence to bring the Solta brand experience to life across every digital touchpoint.

• Lead development and rollout of integrated digital campaigns across paid, owned, and earned channels (Meta, Google, programmatic, influencers, and CRM).
• Translate brand strategy into tactical media plans, campaign briefs, and content calendars.
• Partner with agencies to oversee creative production, trafficking, and performance tracking.
• Ensure all campaigns align with Solta’s brand standards, messaging frameworks, and PRC requirements.
• Manage digital brand activations across product launches, seasonal promotions, and events.
• Partner with brand leads to create cohesive digital storytelling and drive conversion through eCRM, landing pages, and paid media.
• Coordinate influencer collaborations and KOL partnerships in collaboration with PR and brand teams.
• Support in-market campaigns with localized content and clinic partnerships.
• Manage email and CRM campaigns that nurture high-intent leads and increase conversion through automation and segmentation.
• Collaborate with IT and Data teams to ensure lead flows, tagging, and reporting are accurate and actionable.
• Partner with the web team to optimize campaign landing pages for SEO, UX, and conversion.
• Track KPIs across campaigns (CTR, CPC, CPL, CVR, and ROI) and identify optimization opportunities.
• Develop monthly and quarterly performance reports to inform strategy and leadership updates.
• Partner with finance and media agencies on budget pacing and forecasting.
• Act as daily contact for digital agencies, creative vendors, and platform partners.
• Collaborate cross-functionally with Brand Marketing, PRC, Legal, and Sales to ensure alignment…