Content & Social Manager

Location

New York City

Full time

On-site

Growth

Profound is an NYC-based AI startup helping brands measure and improve their visibility in AI platforms such as ChatGPT. We partner with some of the biggest brands and marketing agencies, including companies like Mongo

DB, Indeed, Mercury, Docu Sign, Zapier, Ramp, Rho, Golin, Workable, Mejuri, Eight Sleep, G2, US Bank, Chime, and Clay.

We recently raised a $35 million Series B funding round led by Sequoia Capital, with continued backing from venture capital firms Kleiner Perkins, Khosla Ventures, Saga VC, and South Park Commons, as well as angel investors including Guillermo Rauch (Vercel) and Andrew Karam (Applovin).

Learn more at

Profound helps companies understand and control what AI says about their brand. As AI becomes the new front door to every business, we give marketers the visibility and tools to influence how they appear across ChatGPT, Perplexity, Gemini, and beyond. We’re building the marketing platform for the answer-engine era.

As Content Marketing Manager, you’ll define and execute the content strategy that shapes how the world understands Profound. You’ll own the storytelling engine that connects our brand, data, and community across written content, video, and emerging formats.

• Develop and drive Profound’s content strategy, translating complex ideas about AI, brand visibility, and marketing technology into clear, compelling stories.

• Write and edit high-quality long-form content including e-books, reports, blogs, customer stories, and thought leadership pieces that position Profound as the voice of authority in the answer-engine era.

• Create multi-format content across blog, video, social, and email that educates and inspires marketers to master Answer Engine Optimization (AEO).

• Lead video content production — from scripting and shooting to editing and publishing — for product explainers, brand videos, and thought leadership.

• Build a repeatable framework for content repurposing, turning insights, webinars, and interviews into high-performing assets that drive pipeline.

• Collaborate with Product Marketing, Growth, and Comms to amplify product launches, events, and campaigns with cohesive storytelling and prose.

• Use analytics and data storytelling to measure impact, surface insights, and refine how we communicate Profound’s value and vision.

• Experiment with emerging channels and AEO strategies to ensure Profound’s voice leads the conversation about AI and brand control.

• A strategic storyteller who can translate technical ideas into narratives that resonate with marketers.

• You’ve led or contributed to content programs at a SaaS, AI, or marketing technology company and can show measurable growth from your work.

• You’re experienced in both written and video content scripting, producing, and editing.

• You understand how to build and scale content systems, not just single pieces, and know how to maximize the life of a great idea.

• You’re fluent in SEO, AEO, and distribution strategies, with a strong grasp of how algorithms and search behavior are changing.

• You know how to use data to shape stories and decisions, not just dashboards.

• Bonus: experience with storytelling around AI, analytics, or the future of search and marketing.

For this role, the expected base salary range is $120,000 – $180,000
, plus equity and a full suite of benefits and perks. Final compensation will depend on your experience and fit.

If you’re excited to define the voice of a company shaping how brands show up in the AI era, this is your opportunity to lead that conversation.

Apply now.