Product Principal
Listed on 2026-10-12
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Business
Marketing Strategy -
Marketing / Advertising / PR
Marketing Strategy, Product Marketing, Digital Marketing, Marketing Management
PMG, a global independent platform company engineered for impact, integrates business strategy, media, creative, and data within a single operating model powered by our proprietary operating system, Alli. With more than 1,000 employees, PMG partners with brands including Apple, Nike, Dropbox, Experian, Sephora, and Whole Foods. Our work has earned top industry honors, including Cannes Lions and Adweek’s Media Plan of the Year, and PMG has won 40+ workplace culture awards, including being the only company to rank among Ad Age’s Best Places to Work for 11 consecutive years.
WhoYou’ll Be Working With
At PMG, we’re transforming the marketing technology space by combining cutting‑edge technology, industry expertise, and entrepreneurial energy to empower our clients in revolutionary ways. As a Product Principal at PMG, you will lead innovative solutions for our proprietary operating system, Alli . In this role, you will be responsible for product management within our Alli Creative Insights Pillar , our solutions that use data to empower marketers to make better, faster, data‑informed decisions.
Working closely with the Creative and Media teams within PMG, you will help create the product strategy and the long‑term product and feature roadmap for the entire product category. You will also collaborate with Engineering, Sales, Marketing, external Partners and Customers to advocate our product, maximize its potential and lead it to market success.
We're innovating fast and making an impact on our customers' and employees' lives in significant ways. You will be part of a team that is leading innovation by combining technology, industry expertise and entrepreneurial experience to massively disrupt the digital marketing space for our clients. You’ll collaborate closely with PMG’s Engineering and Media teams, along with Sales, Marketing, external partners, and clients.
Together, you’ll create and execute the product strategy for Alli’s Marketplace platform, a dual‑sided marketplace. If you’re passionate about building solutions that bridge creativity and data, this is your opportunity to lead innovation in the digital marketing space.
The Product Principal is responsible for ideating, shaping, and driving product capabilities for our marketing intelligence platform, Alli. They ensure product requirements are met during new product development by liaising with development and management to maintain product design standards. They also work closely with cross‑functional partners and other product and engineering leads to identify and build Alli capabilities.
- Shape and drive the long‑term vision of Alli’s platform features, ensuring its evolution aligns with business objectives and industry trends.
- Lead the development of AI and data science‑driven tools that enhance marketing performance and decision‑making.
- Own the strategic roadmap, prioritizing initiatives that bridge media teams to maximize marketing impact.
- Establish high‑impact partnerships with industry leaders (Google, Amazon, OpenAI) to advance AI‑driven product capabilities.
- Define and execute strategies for scaling marketing impact across multiple teams and regions.
- Influence executive decision‑making, ensuring product strategy is aligned with company‑wide objectives.
- Oversee multiple product life cycles, driving end‑to‑end execution from ideation to launch, optimization, and continuous innovation.
- Lead a portfolio of high‑impact product initiatives, ensuring cross‑functional alignment and timely delivery.
- Oversee collaboration between engineering, users, and stakeholders, optimizing workflows for efficiency and scalability.
- Drive research and insights to inform product decisions, ensuring customer and stakeholder needs are deeply…
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