Senior Copywriter

Join to apply for the Senior Copywriter role at Heartbeat

Heartbeat is a full-service agency for healthcare Challenger Brands. Challengers are playing a high-stakes game—they must battle behemoth market leaders, upend ingrained treatment habits, or transform a “me‑too” product into “yes‑please.” The agency is known for serving up distinctive strategies and differentiating approaches, ensuring clients’ market positions are uniquely owned. Heartbeat designs their organization around a 100% integration model, housing media, strategy, med comms, creative, technology, and even point of care/population health under the same roof for the tightest, most integrated campaigns possible.

They price work based on outcomes, not outputs. Their innovative model delivers not only alignment, but powerful orchestration, greater efficiency, and maximum impact for every dollar spent—all the necessary elements for Challengers to triumph.

That’s the philosophy, here’s the creds: 250+ employees between NYC & LA; 6 agency leaders with decades of tenure; a pile of awards from the likes of the Mannys, MM&M Awards, OMMAs, and Clios; an industry-leading commitment to diversity and inclusion (with a Med Ad News D&I Champion nod to match); and a President who dared to be quoted as saying, “We celebrate people who stand up and say, ‘You know what?

This is dumb.’ Damn straight.”

We’re Heartbeat, the marketing agency for Healthcare Challenger Brands and the brave clients behind them. And hopefully you’re our next Senior Copywriter, helping us to deliver game‑changing campaigns for Consumers & HCPs. Read on to learn more about what qualities we’re looking for in a new member of the crew and why you’re gonna dig working with us.

• Work together with art directors, planning, and account team to provide creative, strategically sound solutions for client, in‑house and new business needs
• Own jobs, beginning to end
• Write, reference, and annotate copy, using AMA or brand style, in preparation for medical/legal review without supervision
• Pay obsessive attention to narrative consistency, voice & tone, as well as accuracy of content (in partnership with Editorial)
• Clearly communicate information and direction to other writers as well as suppliers, freelancers, and editorial staff
• Participate in client meetings and presentations
• Attend market research
• Present work in an organized and interesting manner
• See copy decks and manuscripts through development and to launch (in partnership with Editorial and Creative Director)
• Initiate data searches and maintain brand reference files

What you’re bringing with you:

• Experience with pharmaceutical / healthcare marketing writing, preferably crafting copy across both Healthcare Professionals (HCP) and Patient audiences
• Digital chops
• Running multiple work streams in tandem
• Strong communication skills
• Concepting experience
• Ability to recognize strong creative ideas and see them through to completion
• Thrive under pressure in a fast‑paced environment
• Ability to meet deadlines for multiple projects simultaneously
• Exposure to referencing and annotating work
• Track record as a creative problem solver with a knack for fresh ideas and a new perspective
• Experience with writing consumer‑focused content

Heartbeat is a healthcare marketing & creative agency, headquartered in NYC and powered by ~300 smart people all over the US. In the past four years, we’ve been named a 4‑time “Best Place to Work” by AdAge and MM+M and a “Diversity & Inclusion Champion” by Med Ad News .

• Empowering Challenger Brands – We work with marketers who have big mountains to climb and the ambition to make it happen. As their sherpa and sidekicks, we must relentlessly deliver on our core values: insightful, inventive, and courageous.
• Being the Best Place You’ll Ever Work – This isn’t all pool tables and Bagel Fridays. It’s about giving you the support to do and be your best. Examples include the ability to work wherever (forever), unlimited PTO, and self‑care stipends.
• Fostering a Diverse & Caring Community – We’re the most diverse agency in healthcare, by…