ACD, Content Creation​/off camera

Company description

Hi there! We’re Razorfish. We’ve been leading the marketing industry with our digital expertise since the start of the internet. But in 2020, we did a full reboot. What’s different? It all starts with people. Weird, wonderful, complex people - with diverse backgrounds in strategy, creative and technology. But no matter how different we are, we all have one thing in common.

We believe our differences are our strength. So we push for inclusion, challenge convention and bring in new perspectives, to inspire new ideas. Because when we connect by understanding what makes people different, we can create unforgettable experiences that enrich lives. Join us at

We’re looking for an Associate Creative Director, Content Creation (on/off camera). You are asocial-first creative leader with a strong understanding of content creation for Tik Tok and Instagram. This role is perfect for someone who thrives in fast-paced environments, loves capturing trends, and can balance strategic thinking with hands-on execution. You’ll collaborate with creative and strategy teams to concept and produce engaging, on-trend video content for elevated fashion brands.

This is a hybrid role, requiring three days in-office each week. If you are contacted for an interview, your recruiter will discuss specifics with you, inclusive of any necessary reasonable accommodations.

• Content Ideation & Strategy
  • Brainstorm and pitch Tik Tok and Instagram video concepts aligned with current trends and brand objectives.
  • Partner with social strategists, influencers, and creators to develop compelling content ideas.
  • Create content highlighting fashion experts, apparel, shoes, and beauty.
  • Ensure Overall creative is on-brand but also inspires user engagement, wins affinity and is breakthrough and fresh.
  • Stay updated on industry and platform trends, competitor strategies, and audience behavior to inform content creation
• Content Production
  • Occasionally appear on camera or use hands for product modeling.
  • Capture and direct social-first video content (Tik Tok: phone-based, authentic; Instagram: DSLR, polished).
  • Shoot fashion-focused videos featuring apparel, shoes, beauty, and expert Q&A.
  • Shoot and edit content on a daily/weekly basis
  • Direct talent for simple Q&A or lifestyle shoots.
• Editing & Post-Production
  • Edit videos directly on mobile for Tik Tok; apply simple SFX and audio enhancements.
  • Utilize platform-native audio and trending sounds effectively.
  • Deliver polished edits for Instagram using DSLR footage.
• On-Site Shoots – Travel to client flagship store or local locations for content capture as needed.

• Bachelor’s Degree or higher in Fine Arts, Graphic Design, Digital Media Design, or Advertising/Portfolio school
• 5+ year experience in an advertising or marketing agency
• An engaging portfolio thandemonstratesboth conceptual ability and art direction craftand social content creation
• Software
  
  Skills:
  
  Adobe Creative Suite (After Effects, Premiere, Photoshop, Illustrator, InDesign), Figma, Canva.
• Bonus Points – Knowledge of luxury fashion labels/luxury aesthetics and industry trends.
• Deep understanding of native Tik Tok video style, visual hooks, and trend-driven storytelling.
• Comfortable shooting with both phone (Tik Tok) and DSLR (Instagram).
• Strong grasp of audio integration and basic sound editing.
• Strategic thinker with proven experience in social-first creative campaigns.
• Experience collaborating with influencers and creators.
• General awareness and understanding of the digital landscape, including online campaigns, mobile experiences, and social media landscape.
• Enthusiasm, big ideas and attention for details are welcome
• Strong written and verbal communication skills.
• A creative mindset with a passion for storytelling and innovation.
• Ability to work collaboratively in a fast-paced environment.
• You are passionate about the creative world and love to stay on top of the latest trends, strategies, and technologies as well as how competitors within the industry are doing things
• Ability to meet deadlines while maintaining high-quality work
• 
  * Please provide portfolio link and resume when applying*

At Publicis…