Director, Programming; WKND

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Your New Role...

We are CNN. The world's most essential and engaging source of digital news. We are in the midst of rapid transformation and need our next generation of innovators, makers, and dreamers who will lead and drive our growth. We aim to make the world a better, more connected place.

We’re seeking a Director of Digital Programming to lead the editorial team responsible for curating and optimizing the content experience across our core digital surfaces — web, mobile web, and mobile apps — for a 24/7 global news organization.

This role is at the intersection of journalism, audience behavior, and product innovation
. The ideal candidate brings sharp editorial judgment, strong people leadership, and a strategic mindset grounded in data. You ensure our digital front doors consistently reflect the urgency, depth, and breadth of our journalism — and that they serve the evolving needs of our audiences around the clock.

Your Role Accountabilities...

Editorial Leadership & News Judgment

• Lead a team of editors curating and programming the organization’s home and front- door digital experiences (web, mobile web, and app) 24/7/365
• Exercise strong editorial judgment in real-time, particularly during high-pressure breaking news
• Ensure content selection aligns with core editorial values while meeting the needs of users (Catch me up, Take me deeper, Entertain me)
• Frame stories with clarity and impact, including writing or approving high-quality headlines, teases, and promotional language
• Make sophisticated editorial decisions around content hierarchy, timing, and rotation across multiple formats (text, video, visuals)

Audience Strategy & Data-Driven Decision-Making

• Monitor real-time analytics to guide programming decisions and adjust content placement dynamically
• Identify patterns in audience behavior across platforms and use insights to inform both daily and long-term programming strategy
• Partner with the Audience, Data, and Research teams to deepen understanding of audience segments and consumption habits
• Translate metrics and insights into actionable programming strategies without compromising journalistic independence

Platform & Format Expertise

• Maintain deep understanding of digital content consumption across desktop, mobile, and apps
• Guide programming strategy across formats — including live video, text, audio, and visuals — ensuring each is optimized for its platform
• Spot key live opportunities and coordinate with digital video producers to bring time-sensitive content to audiences
  • Collaborate with Product and Design teams to iterate on the UX and presentation of core content formats

Team Management & Leadership

• Manage and mentor a distributed editorial team, providing direction, feedback, and growth opportunities
• Build a high-performance team culture rooted in editorial excellence, agility, and collaboration
• Lead calmly and clearly in high-pressure environments, especially during breaking news and critical coverage moments
• Provide clear prioritization and scheduling support to ensure seamless coverage across global time zones

Cross-Functional Collaboration & Communication

• Repre…