Creative Studio Director – Digital Advertising

Overview

New York, United States

Gum Gum is a contextual-first, global digital advertising platform that uses advanced AI technology to serve captivating creative ads that drive consumer attention, without the use of personal data. At Gum Gum, we don’t need to know who you are to deliver relevant and engaging ads that align with your active frame of mind. We believe that a digital advertising industry based on context rather than personal data builds a more equitable and less invasive future for the internet and is better for consumers, publishers and advertisers alike.

Our blueprint for the future, The Mindset Matrix, combines the power of context and creative in digital advertising to deliver superior attention and drive consumer action without sacrificing personal data.

To be a part of this next phase of digital advertising that prioritizes data privacy, please visit

Creative Studio Director – Digital Advertising is a key member of the regional leadership team, responsible for driving client growth and retention through strategic creative leadership. This role serves as the commercial design partner to our Sales and Account Management teams, transforming creative services from a delivery function into a significant revenue and relationship driver. The Creative Studio Director – Digital Advertising will own the commercial success of our creative output in North America, pioneer new ways to deliver value to clients, and lead the studio to achieve new levels of strategic influence and operational excellence.

Note:

Gum Gum fosters a flexible work environment, offering Gum Gummers the ability to work either in-office or remotely/from home. However, for occasional in-person collaboration, we kindly ask that this position be located within a  commutable  distance to our office.

• Partner with Sales and Commercial Leads to build and execute a creative strategy that drives account growth, client retention, and upsell opportunities
• Originate and develop proactive, revenue-generating creative proposals for high-value clients, moving beyond reactive campaign execution
• Own the commercial narrative for design; confidently present creative concepts, performance data, and strategic recommendations in client pitches and executive business reviews
• Develop and package new scalable creative offerings and consultative services (e.g., design workshops, A/B testing packages) that can be sold to clients
• Lead, mentor, and develop the regional team of Design Project Managers, evolving their skills from project coordination to strategic client consultation

• Establish and own the vision for the North American studio, ensuring it has the structure, talent, and workflows to manage high-volume, complex campaign loads effectively. This includes overseeing all campaign traffic to in-house and outsourced resources
• Develop and oversee regional KPIs that measure not only efficiency but also the commercial impact and quality of creative on client business goals
• Act as the senior-most design authority in North America, representing the creative team in regional leadership meetings and providing strategic input on business planning
• Serve as the senior creative escalation point for key North American clients, building trusted advisor relationships at senior levels

• Be the face of Design and Gum Gum s creative ambassador in high-stakes client meetings and communications
• Spearhead the creative development for key accounts, defining industry-leading standards in creativity and ensuring all design work effectively communicates the brief to the intended audience
• Establish and maintain a network of high-quality freelancers and vendors to support the ad design process

• BFA in graphic design, web design, interactive design or similar discipline or equivalent years of design experience
• 10+ years of progressive experience in a creative or media agency environment
• Minimum of 4-6 years in a direct, client-facing commercial role with demonstrable experience in account growth, consultative selling, or creative strategy
• Proven track…