Creative Director Luxury​/Retail

Company description

Hi there! We’re Razorfish. We’ve been leading the marketing industry with our digital expertise since the start of the internet. But in 2020, we did a full reboot. What’s different? It all starts with people. Weird, wonderful, complex people - with diverse backgrounds in strategy, creative and technology. But no matter how different we are, we all have one thing in common.

We believe our differences are our strength. So we push for inclusion, challenge convention and bring in new perspectives, to inspire new ideas. Because when we connect by understanding what makes people different, we can create unforgettable experiences that enrich lives. Join us at

As a Creative Director, Copy at Razorfish, you will work to understand our client’s objectives, help shape the creative approach, and work with the Creative, Social and Strategy teams in overseeing the creative vision and execution of projects. This is a hybrid role – a mix of creative and social creator responsibilities. You have Social‑first creative expertise — primarily Tik Tok, then Instagram (Paid, Earned, and Owned).

This role requires three days in‑office each week. If you are contacted for an interview, your recruiter will discuss specifics with you, inclusive of any necessary reasonable accommodations.

• Be proactive and independent, and demonstrate the ability to write post copy for social.
• Showcase elevated brand work and how it translates into breakthrough social content.
• Have an elevated fashion (luxury) brand experience, knowledge of fashion labels, industry and editorial trends.
• Think strategically.
• Collaborate with influencers, creators, and social strategists to concept and plan.
• Possess editorial fashion experience as well as brand campaigns.
• Possess a general knowledge of technology, user interface and visual design fundamentals.
• Maintain high quality on creative deliverables.
• Develop creative content for digital and social media platforms – IG, Tik Tok, etc.
• Ensure overall creative is on‑brand yet inspires user engagement, wins affinity, and is breakthrough and fresh.
• Capture/Generate and edit creative assets that will live across all social channels (image & video – with and without audio) daily and weekly. The team will check in with the creative lead and larger team, get approval and iterate.
• Command basic photo retouching for still photography.
• Communicate effectively, with the ability to present ideas internally and liaise with the client and in‑house creative team members on a daily/weekly basis.

• Bachelor’s Degree or higher in advertising, marketing, communications, journalism, English, or a related field.
• 10+ years total experience with at least 1 year in an advertising or marketing agency.
• An engaging portfolio demonstrating conceptual ability and copy/content creation craft.
• Social‑first creative expertise – primarily Tik Tok, then Instagram (Paid, Earned, and Owned).
• Strong portfolio of elevated brand work that translates into breakthrough social content (campaigns, activations, etc.).
• Deep understanding of luxury fashion brands, editorial trends, and industry nuances.
• Strategic thinking.
• Experience collaborating with influencers, creators, and social strategists.
• Proficiency in Figma and Adobe Suite (light content capture/editing is a plus).
• Excellent writing and editing skills and knowledge of SEO.
• General awareness and understanding of the digital landscape, including online campaigns, mobile experiences, and social media landscape.
• Enthusiasm, big ideas and attention to detail.
• Strong written and verbal communication skills.
• A creative mentality with a passion for storytelling and innovation.
• Ability to work collaboratively in a fast‑paced environment.
• Passion for the creative world and staying on top of the latest trends, strategies, and technologies, and understanding how competitors in the industry are working.
• Ability to meet deadlines while maintaining high‑quality work.

The Power of One starts with our people! To do powerful things, we offer powerful resources. Our best‑in‑class wellness and benefits offerings include:

• Paid Family Care for parents and…