Web Designer, Nail Brand

The Web Designer supports Gold finger, a press-on nail brand within the Nail Division, by creating brand-aligned digital assets for e-commerce, DTC, retailer, marketing, and social channels. The role designs for the company's DTC site () across Gold finger, Kiss, and imPRESS, with a primary focus on Gold finger press-on nails, nail glue, and nail care accessories, including photography direction, retouching, and Amazon store assets.

This role develops and adapts landing pages, homepage banners, email and SMS assets, social content, retailer assets, Amazon A+ content, infographics, hybrid thumbnails, storefront assets, PDP support visuals, and campaign-related digital materials, while maintaining visual consistency, deadline ownership, and cross-functional communication across project stakeholders.

Primary Focus Areas Design PDPs, infographics, and banners for Gold finger nail products on the company's DTC site,  Gold finger is the primary focus: create digital assets for Gold finger press-on nails, nail glue, and nail care accessories. Provide photography direction for Gold finger shoots and manage retouching, resizing, and final image delivery. Create and maintain Amazon store assets, including A+ content, infographics, and thumbnails.

Support Tik Tok Shop product pages and design main banners and digital ads. Serve as the dedicated digital design resource for the Gold finger brand.

Digital Campaign and E-Commerce Asset Creation – 40% Create digital assets for campaigns and projects, including landing pages, homepage banners, emails, SMS assets, social posts, rollovers, retailer assets, Amazon A+ content, infographics, hybrid thumbnail images, category banners, and storefront assets. Develop DTC and retailer-facing digital content that supports campaign launches, seasonal activations, and product storytelling across web and marketplace channels. Support ongoing campaign asset needs from initial design through final delivery, ensuring related digital assets are completed and ready for use.

Photoshoot, Retouching, and Visual Asset Support – 25% Support photoshoot-related work by participating in kickoff discussions, contributing to mood boards, supervising or providing direction, selecting images, managing retouching, sharing files with teams, and coordinating revisions. Coordinate retouching workflows by preparing notes, communicating with outside retouchers, reviewing revised assets, sharing images for team feedback, and managing final image delivery. Check that nail designs, package colors, model usage, and campaign visuals are clear, accurate, and aligned with Gold finger brand and Nail Division needs.

Manage post-photoshoot tasks such as final image selection, retouching process, file renaming, resizing, and communication with retouchers from a web design perspective.

Project Coordination, Timeline Management, and Cross-Functional Communication – 20% Manage design timelines for campaigns and projects, helping ensure due dates are clear, responsible stakeholders are informed, and project milestones are not missed. Coordinate feedback and revision cycles until final approval is obtained, keeping project owners and cross-functional teams updated on status and next steps. Support landing page and website update projects by reviewing recommendations, clarifying page scope, suggesting layout improvements, and aligning with brand, DTC, and development needs.

Communicate final design status, Figma links, layout direction, launch timing, and development readiness to help cross-functional teams stay aligned.

Brand Consistency, Quality Control, and Digital Standards – 10% Maintain visual consistency according to Gold finger brand guidelines…