Search Engine Marketing Manager

• Understand and support clients’ business goals.
• Research, design, and implement successful SEM campaigns.
• Build strong relationships with clients and effectively communicate strategy, opportunities, and results with stakeholders.
• Provide detailed reporting of work activities, performance metrics, behavioral data, and market trends.

Knowledge and Skills

• Highly proficient in Excel - adept with pivot tables, vlookups, and formula building for text manipulation and data analysis.
• Proficient in Google Analytics including initial setup, troubleshooting, custom segments, and AdWords linking.
• Aptitude for analytical and quantitative reasoning; ability to identify business questions and conduct data analyses in order to find answers.
• Excellent organizational and project management skills.
• Demonstrated aptitude for understanding consumer behavior.
• Ability to prioritize projects, pay attention to detail, and multi-task.
• Strong written and verbal communication skills.
• Function effectively under pressure and maintain a sense of humor.
• Strong interpersonal and collaboration skills.
• Willingness to help wherever needed.

Education and Experience

• 4 year degree in Marketing, Business or related field is desirable. Will consider a combination of experience and education related to the position.
• 2+ years of experience with two or more of the following:
  • SEO
  • Website Usability
  • Marketing Analytics
  • Display Media Optimization
  • Social Media Management
• 3+ years of experience managing AdWords & Bing campaigns, with full responsibility for all aspects of the campaigns.
• AdWords Certified a must
• Bing certifications a plus.
• Demonstrated experience with large campaigns is highly preferred.

• Competitive base salary commensurate with experience
• Performance-based options
• Access to senior management
• Ability to grow within the organization
  
  Training and support from all levels of the company