Senior Specialist, Paid Social

$85,000.00/yr - $95,000.00/yr

We're looking for a results-driven Senior Specialist, Paid Social to help drive growth of our business. In this role, you'll be responsible for the day-to-day management of our paid media channels, including Meta, Tik Tok, and other paid social channels, driving strategy and optimization across platforms. Reporting directly to the Director of Paid, you'll have the opportunity to make a direct impact on our growth.

This is the ideal position for someone who thrives in a fast-paced, high-impact environment and is passionate about combining strategic planning with hands-on execution to deliver outstanding, measurable results.

This role is part of our remote HQ. We have a fully remote, high-trust work environment and also come together on a quarterly basis for off-sites where we can connect IRL.

• Performance
  :
  You're in charge of the day-to-day management of paid social dollars for our nütrops business. You'll be given nCAC goals for paid social channels and responsible for ad, audience, campaign, bid, and budget optimizations needed to hit those goals.
• Funnel
  :
  Collaborate with our CRO manager to ensure tests are conducted with enough traffic, align on test schedules, and report on CVR for each platform
• Creative
  :
  Work collaboratively with a Creative Strategist, delivering creative insights for each channel, building hypotheses, and improving our existing creative testing process.
• Strategy
  :
  Collaborate with the Director of Paid and other members of the growth team to share learnings and implement strategy on paid channels.

• 3+ years of experience in Performance Marketing and Project Management
• A strong background in creative ideation
• Experience with web analytics and performance tools (e.g., Motion, Northbeam, KNO)
• In-depth knowledge of paid media channels and best practices
• Exceptional attention to detail
• Strong written and verbal communication skills
• Bonus:
  Experience with kids products

• You are naturally curious — even slight anomalies in data make you want to investigate further rather than gloss over them
• You have a high level of integrity and drive for personal growth & development
• You're always keeping note of other brands' tactics, why something worked outside of our niche and how we can apply relevant tactics
• You can assume a high level of responsibility (because we give a lot of freedom!)

To apply:

Please enter your info and share a bit about yourself below. We ask that you do not use Chat GPT or similar tools to answer these questions, as it is our hope to genuinely get to know you and the way you communicate and think! We do love integrating these tools into our work, and you ll hear more about that if you join us.

At Grüns, we're committed to providing a competitive total compensation package—grounded in market data that considers our size, stage, industry, and location. For this role, the base salary range is between $85,000-$95,000 depending on experience. Beyond base salary, we offer competitive equity packages and a comprehensive set of benefits designed to support the well-being, growth, and balance of our team.

Grüns is focused on providing comprehensive nutrition made convenient. Our gummies are formulated from 60 nutrient-dense and whole-food ingredients. We believe in autonomy, growth, community, and a balanced approach to compensation and perks.

• Autonomy
  :
  Only the best work  are confident, independent leaders who proactively seek opportunities and communicate with other leaders to ensure connectivity.
• Growth
  :
  We love challenges, learning new things, and expressing interest in new functions. I  never done this before is not an excuse; it  an opportunity.
• Community
  :
  We care deeply about each other and support one another personally and professionally.

For every role, we aim to have highly competitive compensation and opportunity for impact and career growth. Everyone at Grüns works hard, but we believe in wellness and balance too. We have strong benefits coverage, generous PTO, free Grüns subscriptions, and a few more perks centered around health and well-being that we can't wait to tell you about!

Seniority level:
Mid-Senior level

Employment type:

Full-time

Job function:
Information Technology

Industries:
Wellness and Fitness Services

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