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Senior Product Marketing Manager

Job in New York, New York County, New York, 10261, USA
Listing for: P2P
Full Time position
Listed on 2025-12-20
Job specializations:
  • IT/Tech
    Digital Marketing, Blockchain / Web3
  • Business
    Blockchain / Web3
Salary/Wage Range or Industry Benchmark: 135000 - 185000 USD Yearly USD 135000.00 185000.00 YEAR
Job Description & How to Apply Below
Location: New York

Interested in working on cutting-edge blockchain technology and creating equitable access to the global financial system? Since 2014, the mission-driven team at the Stellar Development Foundation (SDF) has helped fuel the tremendous growth of the Stellar blockchain network, an open-source platform that operates at high-scale today. Developers and companies around the world build on it, and the SDF team is expanding to support the rapidly growing and changing Stellar ecosystem.

As a Senior Product Marketing Manager at SDF, you will own the go-to-market (GTM) strategies for the payment, wallets, and ramps portfolio. You’ll partner closely with product, business development, marketing, and communication teams to ensure that our offerings resonate with key audiences and accelerate partner adoption and end-user engagement across our global ecosystem.

In this role, you will:
  • Be the subject matter expert on our prospective markets, customer segments, and the competitive landscape, using the voice of the customer to inform growth strategies and GTM plans

  • Own and develop the positioning, value propositions, and messaging for new and existing solutions built on the Stellar network

  • Plan and lead new product and partner launches – rallying cross‑functional teams around a unified message, audience, and GTM strategy to ensure alignment across teams and channels

  • Partner with our business development team to understand partner needs, and create high‑impact enablement materials that drive deal velocity (i.e. pitch decks, one‑pagers)

  • Partner with marketing and communications teams to bring Stellar payments/wallets/ramps stories to life through events, integrated marketing campaigns, and thought leadership initiatives

  • Produce a steady‑stream of content that aligns to priority use cases and demonstrate real business results (i.e. case studies, blog posts, explainer videos)

You have:
  • 8+ years in product marketing and GTM strategy, with B2B experience in payments, banking, fintech, and/or blockchain industries

  • The ability to distill complex information into understandable, actionable, persuasive messages and strategies

  • Experience in generating qualitative and quantitative insights and using those to inform product and marketing strategies

  • Strong leadership skills and the ability to lead a cross‑functional team from idea inception through completion

Bonus points if:
  • Blockchain experience

We offer competitive pay with a base salary range for this position of $135,000 – $185,000 depending on job‑related knowledge, skills, experience, and location. In addition, we offer lumen‑denominated grants along with the following perks and benefits:

USA Benefits/Perks:
  • Competitive health, dental & vision coverage with most plans covered at 100% for the employee + any dependents

  • Flexible time off + 15 company holidays including a company‑wide holiday break

  • Up to 12 weeks of paid parental leave for both non‑birthing and birthing parents, as well as up to 14 weeks of paid pregnancy leave for birthing parents

  • Gym reimbursement ($80 per month)

  • Life & ADD (up to $50K)

  • Short & long term disability

  • 401K with 4% match

  • Health & Dependent Care FSA Accounts

  • Commuter benefits with $250/month employer contribution

  • Health Savings Account (HSA) with monthly employer contribution

  • Family building benefits through Kindbody

  • Wellbeing benefits (One Medical, Rightway, Headspace)

  • L&D budget of $1,500/year

  • Daily lunch and snacks in office

  • Company retreats

#LI-Hybrid

About Stellar

Stellar is more than a blockchain. Powered by a decentralized, fast, scalable, and uniquely sustainable network made for financial products and services and a thriving and passionate ecosystem that includes a non‑profit organization driven by a mission, Stellar is paving the path to unlock the world’s economic potential through blockchain technology. Built with speed and low costs in mind, the Stellar network provides builders and financial institutions worldwide a platform to issue assets, and to send and convert currencies in real time creating real world utility.

Founded in 2014, the Stellar Development Foundation (SDF) supports the continued development and growth of the Stellar network and also serves…

Position Requirements
10+ Years work experience
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