Vice President, Global Strategy Lead

Company Description

Publicis Groupe, known for its world-renowned creativity, market leading media capabilities, best in class technology and data assets, and digital and consulting expertise, is one of the world’s largest communications group in the world. With more than 103,000 people in over 100 countries, the Groupe has capabilities in Creative with agencies such as Leo Burnett and Saatchi & Saatchi, Media with agencies such as Starcom and Spark, Digital business transformation with Publicis Sapient, Data with Epsilon, and Health & Wellbeing with Publicis Health.

Since 2014 and the acquisition of Sapient, Publicis Groupe has undergone a profound transformation by scaling a new model connecting data, media, creativity and technology. We have continued on that journey with the 2019 acquisition of Epsilon to further scale our data led offering and provide true momentum to our clients’ own transformation.

This model, with a country led approach, is called the “Power of One” and gathers all the capabilities of the Groupe under one roof, putting clients at the core of the organization.

We are seeking a highly motivated and results-driven professional to lead performance strategy and drive new business growth. The Performance Strategy Lead will support markets and global teams with new business, to help bring compelling performance narratives to pitches. This role will combine strategic planning, performance experience, and client gravitas to maximize new business wins.

You will be responsible for :

• supporting pitches happening in markets or globally. These could be either Performics pitches that you will lead the creation of the story or they can will be wider Publicis pitches and you will be the performance voice to help write written pitch responses and presentations, and to deliver them to clients.
• standardizing the new business pipeline and prospecting for performance led opportunities
• create frameworks and standardized responses that new business teams can replicate
• craft narratives for our product and solutions within the individual pitch strategies.

You will collaborate with cross-functional teams to align business strategies with performance objectives, ensuring that overall pitch strategies are leading to business outcomes, powered by our proprietary products, channel expertise and innovative solutions.

You’ll also work with markets and regions as they develop the global story into their own local stories. You’ll be their point of contact and support to help them with questions about their go to market stories.

Key Accountability:

• Lead and support new business. You will lead Performics pitch stories to support markets, help them to bring cross-market collaboration, and support pitch stories in cross-media pitches. You will often be the only performance voice, and will need to craft and deliver winning stories and lean into the wider resources of Performics to back them up.
• Support existing client growth.Be a partner to Global Client Leads when they need a senior performance expert, either to advise them about issues or roadblocks to growth, or to support them with the client.
• Buddy up with markets. Be a point of contact when they need support, wider questions, or other topics required to deliver local growth. Pitch with them when required and be a pitch consultant when you can’t be cast in the room.

• Extensive experience working in performance marketing environments.
• Experienced in creating and delivering pitch-winning performance marketing stories
• Strong organizational skills to keep track of multiple deadlines in a shifting environment
• Knowledgeable about performance marketing trends and relevant challenges that brands are facing
• Excellent verbal and written communication skills and the ability to effectively communicate with stakeholders at multiple levels of the organization including senior stakeholder management.
• Comfortable in a client facing role with senior clients
• Experienced working with teams from multiple countries
• Proven track record in achieving revenue and growth targets
• Strong analytical and problem-solving skills with experience using…