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Product Marketing Manager

Job in New York, New York County, New York, 10261, USA
Listing for: Arbitrum
Full Time position
Listed on 2026-01-02
Job specializations:
  • IT/Tech
    Blockchain / Web3, Digital Marketing
Job Description & How to Apply Below
Location: New York

Our Mission

Our mission is to bring web3 to a billion people, by providing builders with the tools they need to build exceptional onchain products. Alchemy is the only complete developer platform that offers the powerful APIs, SDKs, and tools necessary to build and scale onchain apps and rollups.

Our infrastructure powers 70% of the top web3 teams, 90%+ of web2 companies building in web3 and 100+ million end users. Our customers include top web3 brands like Polymarket, Open Sea, Circle, World Coin, as well as major global brands like Shopify and Adobe.

The Alchemy team draws from decades of deep expertise in massively scalable infrastructure, AI, and blockchain from leadership roles at leading companies and universities like Google, Microsoft, Facebook, Stanford, and MIT.

We're backed by the world's leading VCs and institutions, including:
Lightspeed, Silver Lake, a16z, Coatue, Pantera, Addition, Stanford University, Coinbase, and Charles Schwab, among others.

The Role:

Blockchain technology is supercharging money movement for the next generation of financial services - enabling global reach, instant settlement, and dramatically lower costs. At Alchemy, we're making it possible for fintechs and financial institutions to tap into this power without needing blockchain/crypto expertise.

As a Product Marketing Manager focused on Fintech & Financial Services, you'll own how we position, package, and sell Alchemy's infrastructure to companies like Robinhood, Visa, J.P. Morgan, Stripe, and more. You'll translate complex blockchain capabilities into compelling value propositions that resonate with product leaders, engineers, and executives at financial institutions - from neobanks to payment processors and DeFi apps going mainstream.

This is a high-impact role at the intersection of traditional finance and crypto. You'll shape narratives that help financial services companies understand why and how to build onchain - working cross-functionally to ensure our products, partnerships, and positioning align with real fintech needs.

What You'll Do:
  • Own positioning for Alchemy's infrastructure tailored to financial use cases, i.e., cross-border payments, stable coins, yield generation, and embedded De Fi
  • Lead product launches targeting fintechs and financial institutions - from landing pages to co-marketing initiatives with key partners
  • Be the voice of our customers by conducting research to understand needs, translating insights into a marketing strategy
  • Create content that educates fintechs on building onchain: crypto playbooks, integration guides, competitive comparisons, case studies, and thought leadership
  • Enable Sales and BD to close enterprise deals with collateral on fintech buyer personas, competitive positioning, objection handling, and customer proof points
What We're Looking For:
  • 6+ years of product marketing experience with a focus on fintech, payments, financial services, or B2B SaaS
  • Experience marketing to technical audiences (product managers, engineers, technical decision-makers) and translating complex infrastructure into clear business value
  • Proven track record of leading product launches, developing GTM strategy, and driving measurable adoption or revenue
  • Exceptional storytelling and communication skills - equally comfortable writing customer-facing collateral, internal strategy memos, or presenting to executives
  • Self-starter mentality with the ability to thrive in fast-moving, ambiguous environments and wear multiple hats
  • Bonus:
    • Prior work in a high-growth startup or scale-up environment
    • Experience in crypto, blockchain, DeFi, stable coins, or institutional digital assets - either at a native crypto company or a non-crypto company adopting blockchain
    • Background in developer marketing or API-first products (Stripe, Twilio, Plaid, etc.)
    • Experience with Account Based Marketing, Partner Marketing, or enterprise sales enablement
Why This Role Matters:

From next-gen neobanks to payment giants, financial institutions are turning to crypto rails to unlock transformative capabilities like instant global settlement, programmable transactions, and 24/7 liquidity, but complexity is the blocker. Alchemy is removing that…

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