Senior Product Marketing Manager, Stablecoins - Infrastructure

At Anchorage Digital, we are building the world’s most advanced digital asset platform for institutions to participate in crypto.

Anchorage Digital is a crypto platform that enables institutions to participate in digital assets through custody, staking, trading, governance, settlement, and the industry's leading security infrastructure. Home to Anchorage Digital Bank N.A., the first federally chartered crypto bank in the U.S., Anchorage Digital also serves institutions through Anchorage Digital Singapore, Porto by Anchorage Digital, and other offerings.

The company is funded by leading institutions including Andreessen Horowitz, GIC, Goldman Sachs, KKR, and Visa, with its Series D valuation over $3 billion. Founded in 2017 in San Francisco, California, Anchorage Digital has offices in New York, New York;
Porto, Portugal;
Singapore; and Sioux Falls, South Dakota. Learn more at , on X @Anchorage, and on Linked In.

With the evolving landscape of digital threats and an increasing volume of sophisticated attacks by malicious actors, we have a security policy mandating all new hires complete an in-person onboarding process - no exceptions. Security is our foundation and we prioritize physical identity verification and secure IT setup. While our security and IT logistics require physical presence to protect our infrastructure from sophisticated global threats, this move is equally about our Village culture.

We believe that a laptop can be shipped, but our culture cannot.

We are looking to add a Senior Product Marketing Manager, Stable coins
- Infrastructure to our team.

You will own how Anchorage Digital positions and takes to market its stablecoin infrastructure: the platform institutions use to mint, redeem, bridge, custody, settle, and manage USD stable coins through a federally chartered bank, plus the API and developer surface behind it and the payments service that lets banks move dollars onchain without a correspondent bank.

Your buyers are the people who run money movement and treasury: payments and treasury leads at banks and fintechs, trading desks and exchanges that settle in stable coins, and the engineers and product managers who integrate against our API. They care about speed, cost, counter party risk, and regulatory standing, and they are comparing us to crypto-native infrastructure providers, bank consortia, and doing nothing.

This is a generalist product marketing role on a small team. Product marketing is the core of the job, and you will also carry brand, events, and communications work for your product lines: the launch announcement, the developer content, the conference presence, the client reference program. You should be as comfortable writing a technical one-pager as briefing a designer or prepping an executive for a panel.

We have created the Factors of Growth & Impact to help Villagers better measure impact and articulate coaching, feedback, and the rich and rewarding learning that happens while exploring, developing, and mastering the capabilities and contributions within and outside of the Senior Product Marketing Manager, Stable coins
- Infrastructure role:

• Write the positioning, messaging, and ICP definition for stablecoin infrastructure, covering minting and redemption, settlement, treasury, bank payments, and the API, and keep them current as the products and the market move.
• Build and maintain the sales toolkit: pitch decks, one-pagers, solution pages, competitive battle cards, FAQs, integration overviews, and client case studies, and train Sales on how to use them.
• Run product launches end to end: new chains and stable coins supported, new API capabilities, pricing changes, and new bank services, with the announcement, developer content, website and in-app updates, and enablement ready on day one.
• Produce content for an institutional and technical audience, from web copy and blog posts to developer guides, white papers, webinars, and conference talks, in the Anchorage Digital voice.

• Turn infrastructure concepts (settlement finality, reserve handling, bridging, treasury operations) into a clear business case for a treasurer, a payments lead, and an engineer, and decide which proof points each one needs.
• Build competitive positioning against crypto-native infrastructure providers and bank consortia, and make the case for running money movement through a federally chartered bank in plain terms a buyer can repeat internally.
• Own the brand, events, and communications…