Senior Project Manager

At Rethink, our promise to you is that you will do the best work of your career. We know that to do the best work, we have to create and promote an environment where people are happy, inspired, appreciated, empowered, and having fun. Our ability to back that promise, is rooted in our commitment to remain as a creative independent agency.

So if you are ready to do the best work of your career while having fun, then read on.

Rethink is looking for high-energy, ambitious people, who care about their colleagues and doing the best work of their career; everyone brings different qualities and areas of expertise to the table, which results in a diverse group with unique knowledge and capabilities.

We’re looking for a Senior Project Manager to join our Project Management team within Rethink New York. In this role, you will act as a strategic partner across creative, account, production, and operations — leading project planning, resource management, forecasting and scope efforts, and execution delivery of complex, integrated advertising work across multiple accounts. You’ll lead with clarity, anticipate risk, and drive progress while ensuring teams are set up to do their best creative work.

This role requires a seasoned project leader with a strong understanding of the advertising ecosystem, the ability to manage multiple work streams simultaneously, scope building with experience in creative resource and project tool management, and the confidence to operate as a senior voice in a fast-paced environment.

As a Senior Project Manager, you will be leading as the project architect, progress driver, and connective tissue within the Rethink blueprint. Representing the NY PM Department as the backbone of the agency.

• Lead end-to-end project planning and execution across complex, multi-discipline initiatives — from strategy through production and delivery.
• Own project timelines, milestones, scopes, and risk management, proactively identifying challenges and implementing mitigation strategies before they impact delivery.
• Act as a strategic partner to Creative, Account, Production, and Operations leadership to ensure work streams are aligned, resourced appropriately, and set up for success.
• Oversee workflow strategy, communication cadences, and cross-discipline collaboration to maintain clarity and momentum across teams. Drive accountability across internal teams and external partners, ensuring creative excellence while meeting business goals, timelines, and budgets.
• Forecast resource needs and capacity across projects, flagging resourcing risks and collaborating with PM and Creative leadership to solve for them.
• Facilitate senior-level stakeholder communication, ensuring alignment on priorities, deliverables, and expectations.
• Production partner; acting as an upstream production proxy, supporting as lead for in-house production pipelines, scheduling and resourcing production milestones, and troubleshooting any potential production roadblocks from kick-off to delivery.
• Maintain accurate project tracking, reporting, and pipeline visibility across accounts using project management tools such as
• Support and mentor Project Managers and junior team members, contributing to team development and shared best practices.
• Continuously evaluate and evolve project management processes, tools, and workflows to improve efficiency, scalability, and the overall client and agency experience.
• Be a solution‑oriented leader who contributes to a positive, collaborative, and innovative team culture.
• Ensure all communications reflect Rethink’s standards and reinforce strong, trusted client and internal relationships.

• Bachelor’s degree in business, marketing, communications, or a related field. 6–8+ years of experience in project management within an advertising or creative agency environment.
• Proven success leading large‑scale, integrated campaigns with multiple stakeholders and work streams.
• Strong strategic thinking and the ability to balance creative ambition with operational rigor.
• Exceptional communication, organization, and problem‑solving skills. Demonstrated experience partnering with senior creative, account,…