Assistant Vice President, Global Marketing, CeraVe DMI

Location: New York

Job Title:

AVP, Global Marketing – Cera Ve Division: L'Oréal Dermatological Beauty

Location:

New York, NY (10 Hudson Yards) – Hybrid

Reports To:

VP, Global Marketing Divisional Overview In the L'Oréal Dermatological Beauty Division, our purpose is to pioneer health and beauty to give the world life-changing and sustainable dermatological solutions for all.

Our brands (Cera Ve, Skin Ceuticals, La Roche-Posay, Vichy and Skin better Science) lead the way in skincare innovation, offering safe and effective products and services that deliver on their promises. We invest heavily in research and development. We co-create our products with health professionals, scientists, and the 90,000 dermatologists we serve around the world. We also design connected beauty experiences, using intelligent technologies to empower people to take control of their skin health.

If you want to lead in innovation, technology, and research, and you care about collaborating with passionate colleagues, serving communities, and acting for the planet, please join us!

About Cera Ve At  Cera Ve, we believe everyone has a right to healthy skin, and our mission is to provide therapeutic skincare to all. As a leader in mass medical skincare, Cera Ve is quickly expanding across all continents. It is the fastest-growing skincare brand at L'Oréal.

Who We Are Looking For The AVP of Global Marketing will play a key role in Cera Ve's global expansion, product launches, and brand vision. We are looking for a candidate with a strong DMI background who can lead a team of four and drive the global development of Cera Ve's cleansers, acne, and wound healing categories. The ideal candidate is driven, comfortable in a fast-paced environment, and has skincare development knowledge and experience.

Key Responsibilities Manage New Product Development Oversee the cleansers, acne, and wound healing categories.

Use consumer and scientific insights, trends, and product knowledge to build a 3-year product innovation plan that addresses business needs and fits the Brand DNA. Partner with Labs and the Industrial Development team to ensure product feasibility and appropriate development timelines.

Lead end-to-end project launches (insights, formula direction, packaging design, artwork, claims, launch strategy). Partner with Zone and Market teams to deliver a comprehensive, on-time 360 launch.

Oversee concept development, incorporating consumer and scientific insights to create meaningful, innovative product positioning aligned with business needs and brand equity.

Oversee the product development process, including dermatologist input and formula approvals, for both new products and reformulations of existing products.

Oversee the end-to-end claims process, including clinical testing and medical studies.

Ensure the feasibility and profitability of projects through cost of goods management.

Create the vision for product packaging and work with Creative on package development. Oversee the artwork process, including reviewing and approving all mechanicals.

Market Research Oversee market, consumer, and dermatologist research and analyses to provide insights on brand challenges, risks, and opportunities.

Work with Global Consumer Research to analyze global category research and develop action plans for each product category.

Manage Global Marketing Activations Collaborate with cross-functional teams and agencies to create integrated consumer and medical launch plans.

Work closely with the digital team and agencies to develop 360 launch or re-support campaigns, including POS, institutional, social, A&I, PR, and medical.

Ensure all content aligns with Cera Ve's Brand DNA and sustainability goals.

Strategic Meeting Management Support management meeting agendas for…