Senior Analyst, Marketing Financial Planning

United States, New York, New York

About Sony Music Entertainment

At Sony Music Entertainment, we fuel the creative journey. We’ve played a pioneering role in music history, from the first‑ever music label to the invention of the flat disc record. We’ve nurtured some of music’s most iconic artists and produced some of the most influential recordings of all time.

Today, we work in more than 70 countries, supporting a diverse roster of international superstars, developing and independent artists, and visionary creators. From our position at the intersection of music, entertainment, and technology, we bring imagination and expertise to the newest products and platforms, embrace new business models, employ breakthrough tools, and provide powerful insights that help our artists push creative boundaries and reach new audiences.

In everything we do, we’re committed to artistic integrity, transparency, and entrepreneurship.

Sony Music Entertainment is a member of the Sony family of global companies.

We are seeking a strategic, detail‑oriented, and music‑passionate Senior Analyst to join our centralized finance team servicing the Sony Music US Front Line Label Group (encompassing Columbia Records, RCA Records, Epic Records, Arista Records, Sony Music Nashville, Provident Entertainment, and Ultra Records). Reporting directly to an Associated Director of Marketing Financial Planning, this position plays a key role in supporting the planning, tracking, and analysis of marketing expenditures across a wide range of artist campaigns for assigned labels, working at the intersection of finance, marketing, and media.

The ideal candidate will combine attention to detail with strong analytical skills, and the ability to operate in a fast‑paced, highly collaborative environment.

• Budgeting & Forecasting
  :
  Contribute to the development and management of artist marketing budgets aligned with go‑to‑market release strategy and commercial objectives;
  Maintain and update marketing budgets in the company’s proprietary marketing planning system, ensuring data accuracy and real‑time responsiveness to campaign changes;
  Support the monthly forecast cycle for your assigned labels, incorporating new marketing spend assumptions and campaign updates.
• Purchase Order Administration
  :
  Coordinate with label staff for the creation and submission of marketing‑related purchase orders, ensuring alignment with approved artist campaign budgets and internal controls;
  Liaise with Accounts Payable and label teams to resolve discrepancies and ensure timely vendor payments.
• Expense Reconciliation & Analysis
  :
  Perform account reconciliations and analysis of actual marketing expenditures on a monthly and quarterly basis;
  Process accruals and prepare journal entries as necessary. Identify key drivers of monthly variances to overall label marketing budget / forecast and communicate to supervisor;
  Validate accuracy of marketing recoupment calculations and posting to artist royalty statements and general ledger;
  Track status of third‑party brand sponsorship and marketing cost subsidies, related invoicing and cash collection.
• Financial Reporting & Spend Visibility
  :
  Maintain and update marketing expenditure dashboards to provide label stakeholders with real‑time visibility to actual spend and available remaining budget by artist, project, and campaign phase;
  Facilitate the tracking of artist contractual marketing commitments at multiple levels: by artist, project, spend category, and release phase.
• Cross‑Functional Collaboration
  :
  Liaise with marketing, media, and promotion teams across multiple active artist campaigns for your assigned labels;
  Attend and contribute to marketing financial planning meetings, helping ensure financial accuracy, spend pacing, and campaign alignment.
• Compliance & Process Optimization
  :
  Support the process of ensuring all marketing expenditures follow corporate finance policies, internal approval hierarchies, and SOX requirements, with documented controls and audit trails, and assist in internal & external audits. Aid in identifying and implementing improvements to budgeting and reporting processes;
  Support maintenance…