Senior Strategist, Business Solutions

Integrated Senior Strategist

Horizon Media, founded in 1989 by Bill Koenigsberg, is a marketing and advertising firm headquartered in New York City with offices in Los Angeles and Toronto. Horizon is recognized for its highly personal approach to client service and has been consistently named to prominent Best Places to Work lists.

• Coordinate all account maintenance tasks in collaboration with the Supervisor and ensure timely communication of campaign and administrative items to teams and partner agencies.
• Serve as a key player in the activation of digital media, planning and executing media plans through the integrated strategy function.
• Oversee delivery of campaign materials—including media authorizations, insertion orders, schedules, and creative elements—to clients and internal teams.
• Participate in brainstorming sessions, status meetings, client plan presentations, and development of recommendation decks, applying knowledge of client objectives and the competitive landscape.
• Own day‑to‑day logistics for planning, implementing, and maintaining digital media campaigns while contributing to broader multi‑channel strategy development.

• Lead team brainstorms to develop plan and consideration sets across all channels.
• Monitor trends, tools, opportunities in the media landscape and apply that knowledge appropriately.
• Investigate cross‑channel opportunities and create media‑specific documents such as RFPs, media plans, strategy decks, and related materials.
• Coordinate review of RFP submissions to maximize social media integrations and partner negotiations.
• Execute campaign traffic plans, including creative delivery, tracking tags, and third‑party ad servers.
• Conduct QA of tracking functionality and creative units, resolve issues, and create post‑launch documentation.
• Enter and manage plans in billing systems, track insertion orders, and maintain plan records.
• Monitor and optimize self‑service paid social activation across Facebook, Twitter, and other platforms.
• Maintain day‑to‑day communication with vendors, partner agencies, and creative media clients.

• Guide development of Horizon strategists and contribute to performance reviews, identifying strengths and growth areas.
• Delegate and manage daily tasks for strategists, reviewing finalized work for internal or client distribution.

• Minimum 2‑3 years of planning experience, preferably across multiple media channels.
• Solid understanding of media math, terminology and analytical tools such as MRI, Nielsen, and Scarborough.
• Proficiency in digital campaign setup and trafficking within Prisma, SBMS, DCM, Innovid, and DV.
• Advanced skills in Microsoft Office Suite (Excel, PowerPoint, Word).
• Strong verbal and written communication, problem‑solving mentality, and professional client relationship management experience.
• Experience developing and presenting plan presentations.

$64,350.00 – $80,000.00

Standard total rewards package includes discretionary bonus, health insurance coverage, life and disability insurance, retirement savings plans, company‑paid holidays, unlimited paid time off, mental health and wellness resources, pet insurance, childcare resources, identity theft insurance, fertility assistance programs, and fitness reimbursement.

Horizon Media is proud to be an equal‑opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.