Head of Production Sales; VP), North America

About us

Indicia Worldwide is an insight and technology-led communications agency with global production expertise.

Why we exist: We create new value.

At Indicia Worldwide, our philosophy is one of ‘creating new value’. We create new value at every step of the journey that a brand takes to market, by driving an increase in marketing performance and reducing costs in marketing execution. For our clients and their customers, we are building mutually-beneficial partnerships. We see this proposition, built around the perfect balance of efficiency and effectiveness, as pioneering, entrepreneurial and, above all else, sustainable.

Our substantial investment in our technology and data science capability, and resource, provide our differentiation in the marketplace. Data insight and marketing technology allow us to measure our work, evidencing ROI as the most critical metric in today’s environment.

We see ROI where others don't. We are the only agency that combines creative, data and technology talent with production and procurement expertise to improve your marketing performance and efficiencies. We realise ROI for our clients by enabling them to deliver more engaging, cost-effective and sustainable customer experiences.

As a business we draw on a rich heritage from the worlds of print, creative production, retail, data, digital, tech and creative, bringing these disciplines together to support global brands with their omnichannel marketing activation needs.

We believe in what we do. We believe this proposition makes us unique. We have the capacity to redefine the way marketing is activated for our clients across the globe. Now, and well into the future.

The output:
Improved client performance by engaging consumers with brand ideas better, faster and more cost-effectively, across every step of a brand's journey to market.

Purpose of the role

The Head of Production Sales, North America will be the heart-beat of driving growth in the agency’s Print/POS management, Premiums and Creative Production divisions which are all underpinned by our data & technology capabilities. Generating, nurturing and closing down leads through the entire sales funnel by owning the delivering an exceptional sales experience across all touch-points is of critical importance to realise our exciting growth ambitions.

The Head of Production Sales, North America will be expected to gain respect and trust both internally and externally by leveraging their many years of industry experience, sector expertise and through strong interpersonal and leadership skills.

Driving Growth
A growth first mindset. Shaping strategic growth plans in order to drive relevant new business leads, all by design in order to meet our North American growth targets.

Proposition activation
The ability to activate the Indicia Worldwide production proposition’s in a new business, prospect environment by bringing together teams of subject matter experts and showcasing the strategic application of data and technology differentiators in order to solve qualified business problems.

Navigating the proposition bank
The ability to understand and interpret the existing production proposition bank – tailoring to prospect needs and strategy by ‘getting closer’ to client problems to proactively drive the strategic agenda in the conversion of new business.

Building the reputation of the global (and regional) growth team
To be seen as the individual that defines tomorrow and sets new standards in prospect engagement – a brilliant leader, inspiring the wider teams to deliver outstanding work.

Skills, knowledge, experience and exposure

• Solid experience in a similar, new business focused role gained in a marketing agency.
• Adept and confident engaging with North American & sometimes global senior procurement and marketing teams around our core production business.
• Demonstrated experience in driving growth in agency’s Print/POS management, Premium’s, Creative Production and production related proprietary technology is a must.
• Sound subject matter expertise and capability of being the voice in the region for the Production side of our business.
• Extensive experience across all marketing procurement…