Director, Dnr Relations & Comm

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Grade 105

• Job Type: Officer of Administration
• Bargaining Unit:
• Regular/Temporary:
  Regular
• Hours Per Week: 35
• Standard
  
  Work Schedule:
• Building:
• Salary Range: $100,000 - $105,000

The salary of the finalist selected for this role will be set based on a variety of factors, including but not limited to departmental budgets, qualifications, experience, education, licenses, specialty, and training. The above hiring range represents the University's good faith and reasonable estimate of the range of possible compensation at the time of posting.

The Vagelos College of Physicians and Surgeons Office of Development (OOD), a part of the Columbia University Irving Medical Center (CUIMC), is dedicated to facilitating relationships that support the vision and mission of CUIMC and VP&S: to transform health by driving discovery, advancing care, and educating leaders.

The Director of Communications and Donor Relations will report to the Assistant Vice President of Communications and Donor Relations (AVP) in OOD. The incumbent will manage a wide array of assignments, helping to coordinate, manage and at times lead a variety of advancement marketing and communications efforts for OOD. The role includes managing key digital communication vehicles and tools, which includes primary responsibility for their maintenance and deployment, with a particular focus on the department’s website, Salesforce Marketing Cloud, and other digital tools.

The incumbent manages and updates the department’s website and implements the use of other tools such as QR codes, Thank View, Vimeo, and You Tube, among others. The incumbent works to amplify website traction and digital fundraising in addition to identifying and onboarding new digital fundraising tools.

The role also has primary responsibility for the deployment of development communications vehicles through the management of Salesforce Marketing Cloud including designing Salesforce communications, managing and overseeing distribution lists in coordination with the operations team, and creating and tracking communications materials through the Salesforce site. The role also oversees the analysis of communications outreach and the development of presentation materials on these efforts.

The individual then uses this data to advise on new outreach strategies and recommend new content.

The incumbent will play a key role in partnering with major gift officers across the clinical and research spectrum to identify opportunities to amplify fundraising and engagement through various digital tools. The incumbent serves as a key liaison and coordinates the department’s strategy to leverage the Medical Center and University’s channel marketing, including conceiving of ideas to promote programs, campaigns, and events pre and post.

The incumbent evaluates communications performance using Salesforce and Google Analytics dashboards, translating data insights into actionable strategies that strengthen donor engagement and campaign outcomes.

In addition, the incumbent also provides support for an array of overall strategic marketing, fundraising events, production efforts, and the management of special projects (e.g., clinical area donor news items, supporting the work of our Board of Advisors and planned giving programs). The role also includes coordination, management and integration of some print tools and resources.

This role requires a strong background in many forms of digital marketing, website development, production, and project management, and a strong background in written and verbal communications. The incumbent will play an instrumental role in supporting the efforts of the AVP, conceiving, developing, managing, and executing components of the development communications plan, as well as helping to manage key functional area administrative tasks including budget and expense management.

This role requires strong attention to detail,…