Marketing Manager, Services
Job in
New York, New York County, New York, 10261, USA
Listed on 2026-01-12
Listing for:
SalaryGuide
Full Time
position Listed on 2026-01-12
Job specializations:
-
Marketing / Advertising / PR
Marketing Communications, Event Manager / Planner, Marketing Strategy -
Entertainment & Gaming
Event Manager / Planner
Job Description & How to Apply Below
Location: New York
Responsibilities
- Align with development on game content plans, design intention, and release strategies.
- Build marketing plans for Grand Theft Auto Online and Red Dead Online that support goals and priorities across the businesses, with approval from marketing leadership.
- Deliver marketing plans with cross-functional teams including creative services, digital marketing, advertising, communications, community, partner marketing, and analytics.
- Maintain asset development schedules and organize asset delivery to international marketing offices, studios, external agencies, vendors, and partners.
- Coordinate multiple projects to ensure timely outcomes and completion, including post-campaign measurements and findings.
- Be an expert on competitive live services and the overall industry landscape; ingest, prioritize, and disseminate that information to relevant publishing teams.
- Perform ad-hoc support for live services marketing leadership including building presentations, developing plans, briefing assets, and communicating across teams.
- Bachelor's degree in Business, Marketing, or a related field, or equivalent experience.
- 5+ years experience in consumer marketing / advertising.
- A passion for gaming, solid understanding and curiosity about gaming trends and the Rockstar Games brand.
- Excellent organization, communication, and interpersonal skills.
- Deep knowledge and time investment across current live service titles.
- Proficient with project management, relaying high level goals across teams, and visual communication.
- Strong ability to organize and prioritize workload, handling multiple projects simultaneously.
- Experience with analyzing campaigns, assessing impact and presenting results.
- Resourceful problem solver with the skills to analyze marketing challenges and develop effective solutions.
- Previous professional experience working with gaming or entertainment services.
- Basic Photoshop knowledge.
- Deep knowledge of GTA Online.
- a bonus and/or equity awards; medical, financial, and/or other benefits.
Position Requirements
5+ Years
work experience
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