Marketing Associate, Hachette Nashville

Responsibilities

• Works closely with the Executive Director of Marketing, utilizing research and analytics to create, communicate, and implement marketing campaigns
• Project-manages marketing campaigns for 6-8 titles per season
• Creates author meeting agendas; takes and shares minutes
• Works with key stakeholders (author, agent, editorial, and publicity) during the planning phase to ensure cohesive, strategic, and creative marketing efforts
• Helps coordinate imprint sales presentations for seasonal meetings
• Communicates to both authors and internal clients thoughtful marketing, advertising, and sales updates and analyses leading up to, during, and after publication
• Creates and deploys direct-to-consumer email campaigns and newsletters
• Responsible for updating the imprint homepages on a weekly basis

• Minimum of two years’ experience in book publishing
• Proficiency with social media platforms
• Proficiency in Microsoft Office
• Proficiency with Canva is a plus
• Proficiency with Word Press is a plus
• Proficiency with Mail Chimp or other email client is a plus
• Strong communication skills (verbal and written)
• Experience presenting in front of groups including internal meetings and with outside clients

• medical, dental, vision
• basic and supplemental life
• short-term and long-term disability
• accidental death and dismemberment
• critical illness
• hospital indemnity
• long-term care
• health and dependent care FSA