Senior Manager, GTM Narrative

Maven Clinic is the world's largest virtual clinic for women and families on a mission to make healthcare work for all of us. Through Maven Enterprise, the company partners with more than 2,300 employers and health plans to provide end-to-end women's and family health programs spanning fertility and family building, maternity and newborn care, parenting and pediatrics, and menopause and midlife — improving clinical outcomes, reducing healthcare costs, and expanding equitable access to high-quality care ough its consumer platform, Maven provides direct access to virtual care across 30+ specialties, as well as dedicated hormone and GLP-1 care programs purpose-built for women.

Founded in 2014 by CEO Kate Ryder, Maven Clinic has raised more than $425 million from leading healthcare and technology investors including General Catalyst, Sequoia, Dragoneer Investment Group, Oak HC/FT, Step Stone Group, Icon Ventures, and Lux Capital. Recognized for innovation and industry leadership, Maven has been named to the TIME
100 Most Influential Companies, CNBC Disruptor 50, Fast Company's Most Innovative Companies, and FORTUNE Best Places to Work. Learn more at

• TIME 100 Most Influential Companies (2023, 2026)
• Fortune Change the World (2024)
• CNBC Disruptor 50 List (2022, 2023, 2024)
• Fortune Best Workplaces for Millennia ls (2024)
• Fortune Best Workplaces in Health Care (2024)
• Fast Company Most Innovative Companies (2020, 2023)
• Fortune Best Workplaces NY (2020, 2021, 2022, 2023, 2024)

We're looking for a strategic narrative leader to own and evolve Maven's go-to-market narrative. This role owns how Maven explains itself — to the employers and health plans evaluating our platform and care management programs, to clients demonstrating the quantitative and qualitative value of Maven, and to members navigating some of life's most important healthcare decisions.

This is a builder role. You'll define and maintain the narrative frameworks that anchor everything we take to market: the pitch deck, the positioning, the campaign themes, the launch moments. This is a role for someone who operates at the intersection of strategist and writer — you're equally comfortable defining the framework and doing the writing yourself.

The right person is wired for both strategy and execution. You've worked at the intersection of consulting-style systems thinking and editorial-quality writing. You move fluidly between strategic framework-building and high-quality written execution. You use AI fluently — it's woven into how you research, think, and write.

You'll report into the Director of GTM Narrative within the Growth organization, working closely with Product Marketing, Communications, Clinical, and executive leadership.

• Define and evolve Maven's core narrative, ensuring one coherent story that connects employer value and member experience
• Shape the overarching narrative for major company moments (e.g., new product launches, strategic partnerships, and other defining company moments)
• Own narrative for existing clients across key moments to drive stakeholder engagement and partnership expansion
• Own the primary corporate pitch deck and keep it current with product strategy, clinical evidence, and competitive positioning
• Partner with Product Marketing to ensure product positioning lives within a company narrative
• Translate clinical research, outcomes data, and product capabilities into credible stories that resonate with executive buyers and clients alike
• Build and maintain a living narrative system: messaging hierarchy, core value propositions, and usage guidelines…