Marketing Specialist - Amazon
Listed on 2026-10-11
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Marketing / Advertising / PR
Digital Marketing, Social Media Marketing, Marketing Management -
IT/Tech
Digital Marketing, Social Media Marketing
Location: New York
About Us
Shark Ninjais a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positivelyimpactpeople’s lives in homes around the world.
Powered by two trusted, global brands, Shark and Ninja , the company has a proven track recordof bringing disruptive innovation to market and developing one consumer product after another has allowed
Shark
Ninjato enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than4,100associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world.
At Shark Ninja, we’re building an AI-native culture. We’re not waiting for the future; we’re creating it. Our people are expected to experiment boldly, adopt new tools, and continuously raise what’s possible to create meaningful impact for our consumers. If you believe the best way to do your job hasn’t been invented yet, you’ll fit right in.
Marketing Specialist, Amazon USIn the role of Marketing Specialist, Amazon US** ,
** you will be at the center of elevating
Shark
Ninja’sAmazonmarketingeffortsto the next level.
We are focused oninnovatingthis space to create a competitive advantage for our business and you will be at the center of this exciting journey.
The role willbe responsible for supporting the development and delivery of integrated media campaigns that create brand awareness, drive consumer engagement, and maximize commercial impact within the US business unit.
You will have a strong understanding of the Amazon medialandscapeand willcollaboratively plan investments across all paid media channels working cross-functionally with the marketing team to drive the US business through efficient and effective media execution.
You should have experience in Amazon Sponsored Advertising& DSP,have a strong understanding of Amazon Marketing Cloud, andcomewith aproventrackrecordof success in managing largecomplexbudgetsanditem catalogs.
You willbe responsible for contributing to the strategy and execution ofon-platform and off-platform paid media through collaborating with external agency partners to achieve marketing objectives.
Additionally, you will support integrating future technologies,such as third-party media platforms, data clean rooms, artificial intelligence, and machine learning to drive competitive advantages.
You will stay ahead of trends to ensure the brand deploys best-in-class media campaigns that mirror the values of innovation, relentlessness, and creativity.
You’llmeasure success on the effectiveness and efficiency of media performance - and ladder up to the global marketing objectives.
- Collaborate on the Amazon media planning across campaigns and channels
- Support weekly progress meetings through data analysis with cross-functional and agency partners
- Innovatecampaign mediastrategytosupportbusiness priorities, category objectives, communications calendar, and commercial goals
- Partner withthird party agency providers on360 activation plan ideation and development.
Create and iterate media scenarios grounded in data, research, consumer trends, and best practices to deliver on multipleobjectivesand budget sizes. - Collaborate with network and platformprovidersto ensure Amazon is at the forefront of the conversation and pushing boundaries across the industry with our partners.
- Act as a trusted partner and subject matter expert to the broader Amazon organization;representingmedia and our go to market investments whilethinking outside the box
- Helpfostera culture of innovation, collaboration, and continuous learning.
- Constantlyoptimizethe execution of all media plans for theShark Ninja…
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