Activation & Lifecycle Marketing Leader
Listed on 2026-10-11
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Marketing / Advertising / PR
Digital Marketing, Marketing Communications, Marketing Management, Marketing Strategy
Gen Digital Inc. is seeking a senior activation-focused marketer to own the activation stage of Money Lion’s user journey and Instacash end-to-end. You will define how new users move from sign-up and bank linking to their first monetized action, with ownership of the flagship product’s activation and a fast-paced, data-driven approach.
Money Lion’s Instacash is the high-volume entry point for many new users. You will design journeys, partner with acquisition and product, and leverage AI
This is a strong opening to take on the Activation & Lifecycle Marketing Leader role at Gen Digital Inc.
We are currently recruiting a Activation & Lifecycle Marketing Leader for our team in New York, NY, United States.
This is an excellent opportunity to take on the Activation & Lifecycle Marketing Leader role at Gen Digital Inc.
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