Sr. Manager, Trade Marketing & Specialized Channels
Listed on 2026-10-11
-
Marketing / Advertising / PR
Marketing Strategy, Marketing Management
Are you ready for a world of possibilities?
You embark on a career journey with the leaders of luxury wines, champagnes, and spirits, within the prestigious LVMH Group. From nature to communities, you’ll craft unforgettable experiences that drive the collective success of our 26 Maisons – each one with a unique heritage and set within the most remarkable terroirs the world has to offer.
You enter a world of possibility where career development opportunities across our Maisons, our 5 global regions, and the entire LVMH Group, are unmatched. You join a passionate community of talents that spans four generations and combines a wealth of roles and skillsets from the roots of the vine to the glass and everything in between. You discover our essential
relationship with our terroirs, and how we nurture and preserve the soils which are the source of our singular products. Our global Living Soils Living Together program has four key commitments for 2030: regenerating soils, mitigating our climate impact, engaging society, and empowering our people. You will share in our passion for hosting, for art-de-vivre as well as our pride in creating products that celebrate life’s most memorable milestones, while always experienced through measured, responsible tasting.
Moët Hennessy is proud to promote a diverse, equitable and inclusive working environment for all. As an employer, Moët Hennessy offers unique journeys throughout its global ecosystem, opportunities to develop new skills and grow professionally. If you want to inspire and be inspired, to craft experiences and experience the best in craftsmanship, this is where you’ll flourish.
The Senior Manager, Trade Marketing & Specialized Channels establishes commercial brand standards, tools, materials, logistics, and optimization frameworks in alignment with overall brand strategy and image. This role is both strategic and execution-oriented, translating brand strategy into commercially relevant programs, tools, and ways of working that support business objectives across channels and routes to market.
The role is responsible for driving trade marketing effectiveness through strong cross‑functional leadership, disciplined project management, and thoughtful resource deployment. This individual will lead the development and optimization of tools, processes, and commercial resources that enable success for specialized selling teams and partner RTMs, with particular focus on On Premise 3+1 subchannel strategy, portfolio architecture, and serve strategy.
The Senior Manager also serves as a key PMO lead across priority trade marketing initiatives, ensuring alignment, readiness, and execution across Brand, Commercial, Operations, agencies, and external partners. In addition, this role partners closely with Brand teams on VAP, Promo Pack, and LTO development, refreshes and assesses the Trade Portal to ensure it remains an effective commercial resource, and owns the Commercial Marketing bulletin and program grid, aligning with Commercial Enablement on annual and quarterly KPIs for selling teams.
Office/
Location:
Hybrid 3x a week based out of NYC Office
Compensation: $130,000-$163,000/ Annually + Bonus
- Own the Commercial Marketing bulletin and program grid, ensuring clear, consistent communication of priorities, tools, timelines, and programming across the commercial organization.
- Align with Commercial Enablement on annual and quarterly KPIs for selling teams, ensuring commercial communications and program tracking support broader business objectives.
- Translate brand strategy and platform into commercial brand standards, tactical guidelines, and activation frameworks that are relevant across channels, subchannels, and…
(If this job is in fact in your jurisdiction, then you may be using a Proxy or VPN to access this site, and to progress further, you should change your connectivity to another mobile device or PC).