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Brand Experience Coordinator

Job in New York, New York County, New York, 10261, USA
Listing for: Brobston Group
Full Time position
Listed on 2026-10-12
Job specializations:
  • Marketing / Advertising / PR
    Event Management & Planning, PR / Communications, Marketing Communications
Salary/Wage Range or Industry Benchmark: 32 - 35 USD Hourly USD 32.00 35.00 HOUR
Job Description & How to Apply Below
THE WATCHMAKER OF WATCHMAKERS

Since 1833, driven by an unquenchable thirst for innovation and creativity, and inspired by the peaceful natural surroundings of its home in the Vallée de Joux, Jaeger-LeCoultre has been distinguished by its mastery of complications and the precision of its mechanisms. Known as the Watchmaker of Watchmakers, the Manufacture has expressed its relentlessly inventive spirit through the creation of more than 1,300 different calibres and the award of more than 400 patents.

Harnessing 190 years of accumulated expertise, La Grande Maison’s watchmakers design, produce, finish and ornament the most advanced and precise mechanisms, blending passion with centuries-old savoir-faire, linking the past to the future, timeless but always up with the times. With 180 skills brought together under one roof, the Manufacture creates fine timepieces that combine technical ingenuity with aesthetic beauty and a distinctively understated sophistication.

RESPONSIBILITIES

BRAND EXPERIENCE & EVENTS (30%)
  • Assist in the planning and execution of Brand Events, Activations and Client Treatment as needed, such as Brand Exhibitions, Travelling Collections, VIC Dinners or other events.
  • Work across all teams (Sales, VM, CRM, Logistics, PR, Retail) with a 360 approach to ensure a seamless execution of each event, including support in production, logistics, security, or any other topic as needed.
  • Assist the development of thematic experiences and related tools:
    Watchmaking, Artistic, Culinary, Experiences upon HQ Guidelines,
  • Support the development of Marketing Collaterals and Client Tools from production to final delivery of the items
  • Liaise with HQ teams (Client Experience, Trade Marketing and Event) and suppliers / external vendors as needed
  • Help consolidate Brand Experience toolboxes storytelling, guidelines and post-event reports
  • Follow all procurement guidelines to choose vendors throughout the project and support the onboarding of new vendors if needed.
  • Coordinate any logistics of materials from our warehouses to the event site as needed.
RETAIL ACTIVATIONS (25%)
  • Assist the planning and implementation of the Retail Activations
  • Support the implementation of the Retail Activations and the delivery of the tools to the Boutiques
  • Help consolidate toolboxes, storytelling and guidelines and retail activations reports
MANUFACTURE VISITS & VIC EXPERIENCES (25%)
  • Assist the planning, follow-up and consolidation of agendas for the Manufacture Visits and VIC Experiences
  • Support the booking of flights, transportations, hotels, restaurants, activities, gifts working closely with travel agencies, vendors, concierges.
ADMINISTRATIVE SUPPORT (20%)
  • Support the processing of invoice and budget tracking per project
  • Help maintain and organize internal invoicing records
  • Coordinate any logistics, mailing, orders of materials or tools to be shipped or delivered
  • Help organize and update allocation, inventory and dispatch of marketing collaterals, gifts
  • Support with agendas, reservations, security and travel coordination as needed
REQUIREMENTS SKILLS
  • Bachelor’s degree in marketing, communications or related field
  • First related experience in marketing, hospitality or similar role in the luxury field
SPECIFIC
  • Skilled in Microsoft Office (Word, Excel, PowerPoint and Outlook)
  • Interest in the Luxury industry, Brand Experience and Client Treatment
  • Experience with SAP systems (or similar) is preferred
  • Flexible schedule and ability to work outside of regular business hours
LANGUAGE
  • Strong written and verbal communication skills in English
SOFT SKILLS
  • Exceptional organizational skills with the ability to manage multiple tasks simultaneously
  • Ability to work effectively both independently and collaboratively
  • Attentive to details, dynamic, agile and…
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