Digital Content & Social Media Manager

Digital Content & Social Media Manager

Base pay range: $65,000.00/yr - $70,000.00/yr

This mid-level, on-site role is responsible for translating RBI Private Lending’s strategic messaging and campaigns into compelling digital content across social and owned channels. The role owns the day-to-day execution of content creation and social media management, ensuring brand consistency, relevance, and engagement across platforms.

The ideal candidate is a hands‑on creator with strong video, editing, and copy skills who can operate in a fast‑paced, growth‑oriented environment and collaborate closely with marketing leadership, design, and production teams.

• Produce and edit short‑form video content (Reels, Tik Tok, Shorts).
• Capture photo and video content at events, meetings, and activations.
• Create carousels, infographics, and micro‑content aligned with brand guidelines.
• Write captions and short‑form copy consistent with RBI’s voice and messaging.
• Repurpose long‑form assets (videos, interviews, campaigns) into social‑ready formats.

• Manage day‑to‑day execution across Instagram, Linked In, Tik Tok, You Tube, and X.
• Execute the approved content calendar and posting schedule.
• Monitor trends, formats, and platform updates to optimize reach and engagement.
• Track performance metrics and provide insights to improve content effectiveness.
• Translate strategic campaigns into digital and social content executions.
• Support content needs for additional channels when required (organic email visuals, landing page assets, promotional materials).
• Collaborate with the Brand Designer and Production Team to ensure visual and narrative consistency.
• Work closely with the VP of Marketing on priorities, messaging direction, and campaign execution.
• Coordinate with Events and Digital teams for real‑time content coverage and amplification.
• Ensure all content aligns with brand standards, compliance considerations, and market positioning.

• 3–5 years of experience in content creation and/or social media management.
• Strong portfolio demonstrating video creation, editing, and social content execution.
• Experience working with brands in real estate, finance, or professional services is highly preferred.
• Proficiency with video and design tools (Cap Cut, Adobe Creative Suite, Canva).
• Strong copywriting skills for digital and social platforms.
• Experience managing multiple platforms simultaneously.
• Fluent in English and Spanish (required).
• Highly organized, proactive, and execution‑oriented.
• Comfortable working on‑site and attending events as needed.

VP of Marketing

• 100% on‑site role based in Aventura, FL.
• Fast‑paced, collaborative marketing environment.
• Hands‑on role with exposure to brand leadership and executive‑level initiatives.
• Occasional flexibility is required for event coverage and content capture.

Mid‑Senior level

Full‑time

Art/Creative