Marketing Growth Manager

Since 1985, we've been more than just a global vehicle marketplace - we've been a bridge between ambition and opportunity. We connect dealers, fleet operators, and businesses with the right vehicles, across borders, with trust and speed. Every day, we help over 20,000 buyers in 80+ countries find exactly what they need - from cars and pickups to buses, trucks, and construction machinery.

But CAS Auto is not just about numbers. It's about confidence, reliability, and peace of mind.

We take care of the complex logistics, the paperwork, and the details, so our partners can focus on growth, innovation, and seizing new opportunities. Our decades of experience mean that every transaction is smooth, every delivery punctual, and every client valued.

CAS Auto is seeking a Marketing Manager to own the strategy-through-execution loop for a core international B2B business unit within the CAS Automotive portfolio. This role sits at the intersection of mid-to-long-term planning and day-to-day, incremental execution: you will build the roadmap and run the campaigns, define the automations, and report the results that prove it's working.

This is an independent, high-ownership position. You will be given direction on outcomes, not a script for how to get there - you're expected to build relationships across the business, learn how CAS Auto operates, and drive your work streams. You will partner directly with the Sales Director and sales team on lead generation, lead qualification, conversion management, and customer retention, and you'll be expected to use AI tools to move faster and go deeper - not as a substitute for your own judgment, analysis, or subject-matter expertise.

This role reports into a marketing structure that has dedicated alignment to our operating business units and functional specialists (paid media, content, marketing ops, etc.). Success requires being genuinely easy to work with across that matrix - proactive, transparent, and reliable.

The primary objective of this role is to support the business unit by driving qualified demand and support revenue growth across international markets.

• Develop mid-to-long-term marketing objectives for the business unit and translate them into a week-to-week execution plan - not just a deck.
• Conduct market, customer, and competitive analysis to inform positioning, segmentation, and messaging.
• Partner with BU and Sales leadership to identify growth opportunities, segment priorities, and product/campaign focus areas.

• Own end-to-end development and execution of multi-channel campaigns (paid, organic, email, social, content) from brief through launch through optimization.
• Build and manage marketing automations and lifecycle workflows (Hub Spot or equivalent).
• Use AI tools to increase speed and quality of execution (research, drafting, analysis) while retaining ownership of strategic judgment and final quality.
• Work directly with the Sales Director and team on lead generation, lead qualification, and conversion management.
• Build retention and frequency programs that grow customer LTV and repeat business.
• Equip sales with the assets, insights, and playbooks they need - and see those playbooks through to actual implementation, not just a delivered outline.

• Define the KPI methodology and build the scorecard for the business unit - what's tracked, why, and how it rolls up to revenue.
• Deliver regular trend analysis and insight, proactively, without being asked for a status update.
• Own reporting on campaign effectiveness, lead flow, and marketing ROI.

• Drive assigned projects from kickoff to completion with proactive, unprompted status updates - flag risk to timelines early, not at the deadline.
• Build working relationships across business-unit and functional marketing peers, sales, and leadership without needing to be introduced or directed.
• Manage your own calendar and commitments in a way that doesn't create coverage gaps for the team - communicate absences, handoffs, and delegated work clearly and early.

• Bachelor's degree in marketing or related field required; master's degree preferred.

• 4-7 years of B2B marketing or growth experience, with meaningful ownership of at least one full demand-generation or lifecycle program end-to-end (not just a channel-execution role).
• Demonstrated ability to operate across both…